"Any product -- from makeup to food and clothes to gas -- can use gamification to increase engagement ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Find out why phishing is starting to focus on mobile devices...and what you can do about it ..." 
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"In our latest post, we reveal how the mobile industry can evolve to exceed the expectations of customers in the future ..."
Leona Ungerer's insight:
CONNECTED LIVING 2025 2nd Edition Mobile Customer Experience available for download.
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"Imagine pulling into a Starbucks drive-thru and seeing not just your drink order but your name on the screen — along with the suggestions of what foods you ..."
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"A shopper's smartphone is now their go-to assistant and advisor. Here are the consumer trends shaping retail and why they matter ..."
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"By global standards, most South African consumers are making their purchases at brick-and-mortar stores, even as the online shopping sphere is poised for stunning growth ..."
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"Australia is a beautiful, vast country with hardly anybody living it. That’s why some 70 percent of the landmass has no cell coverage. But there are still enough people around to try and come up with a creative strategy for backcountry communication ..."
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"Those lingering few who think mobile's not a big deal need only look to a new study from the Association of Magazine Media, which found 26 percent of magazines' total readership comes from smartphones and tablets ..."
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"Disruptions in how consumers shop and buy food are a constant in today’s fast changing markets, and as online and mobile technologies have improved, the failed attempts to launch online grocery in the late 1990's appear to be a distant memory ..."
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"Physical store is still the preferred destination for shoppers in South Africa, despite significant growth in online shopping ..."
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"Social Media Revolution 2015 by Erik Qualman. Video showcasing the power of social and mobile. Created by best selling author and keynote speaker Erik Qualman (@equalman). More information ..."
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From
www
"Boost, a children’s health drink popular in India, has successfully targeted the under-12 age group via mobile, despite the fact that most of the target audience do not own their own handset ..."
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"How you can keep your venue thriving in the On-Demand Economy. Jordan Syms talks mobile as part of the fan experience ..."
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"Location-based advertising and marketing technology has seen tremendous growth and improvement in 2016 ..."
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"Consumers' shopping habits have evolved over the last few years. Tech-savvy buyers are equipped with mobile devices, and they’re using them to research, purchase, and write online reviews..."
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"Whether you're on mobile or desktop, the data is clear: ads are way more engaging for viewers when they're inside a VR headset ..."
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"The world we live in is permeated with organic and highly repetitive lifecycles: biological lifecycles, business lifecycles, systems lifecycles, to name but a few ..."
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"Learn how consumers rely on mobile to solve problems and answer questions in hundreds of micro-moments throughout the day ..."
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From
nrf
"Consumers say they can cut back on most purchases: What won’t they give up? ..."
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"Ecommerce now comes as easily to us as shopping on the High Street. Mobile commerce is the next horizon and we are more likely to be swiping our screens, rather than staring into them ..."
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“The average British shopper now owns 3.3 devices, goes online at least once a day and multiscreens while watching TV, according to new Google [IRDX VGOO] data. ..."
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"South Africans want to be connected irrespective of where they are and want a good signal at all times, says Ericsson. South Africans are moving towards ..."
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"Many app makers are trying to capitalize on the Tinder method of simple, smartphone-based dating. Of course, they add a twist to the swipe ..."
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