Coca-Cola eyes North African growth | WARC | consumer psychology | Scoop.it
From www.warc.com - August 30, 2018 3:23 AM

"Coca-Cola is aiming to increase the brand’s penetration across North Africa, investing in new bottling plants and strengthening its distribution in order to reach consumers who drink little or no Coke, the brand’s top executive in the region has said ..."

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