consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Nintendo-themed lands are coming to Universal theme parks

Nintendo-themed lands are coming to Universal theme parks | consumer psychology | Scoop.it

"Nintendo released new details about its interactive worlds coming soon to Universal theme parks ..."

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How Snapchat helped ad buyers get over their fear of a ghost

How Snapchat helped ad buyers get over their fear of a ghost | consumer psychology | Scoop.it

"When the company started offering ads, brands were wary of high prices and vanishing content. Then it let football fans drench themselves in virtual Gatorade ..."

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CrownSmart uses scannable codes under can tabs to give insight into consumer behaviour

CrownSmart uses scannable codes under can tabs to give insight into consumer behaviour | consumer psychology | Scoop.it

"Crown has launched its CrownSmart technology, an interactive application featuring a scannable code situated underneath the tab on a beverage can ..."

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Seven easy-to-use interactive content tools you should explore

Seven easy-to-use interactive content tools you should explore | consumer psychology | Scoop.it

"Discover seven tools to help you create interactive content that drives traffic and engagement ..."


Via Jeff Domansky
Jeff Domansky's curator insight, May 30, 2015 11:34 AM

HubSpot shares seven tools to help you create interactive content that drives traffic and engagement.

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A wi-fi Barbie doll with the soul of Siri

A wi-fi Barbie doll with the soul of Siri | consumer psychology | Scoop.it

"Companies like Mattel are readying electronic toys that will use Web connections to talk back to children, raising some concerns about privacy ..."

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Twenty animated and interactive infographics you have to see

Twenty animated and interactive infographics you have to see | consumer psychology | Scoop.it

"Everyone loves infographics, sure, but static infographics are a bit old hat now. With so many infographics out there, it’s easy to overlook a lot of infographics with good content just because they just don’t stand out from the rest of the pack ..."

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Voting via Twitter, Choosing Jennifer Lopez’s Route to an Awards Show

Voting via Twitter, Choosing Jennifer Lopez’s Route to an Awards Show | consumer psychology | Scoop.it

"A Kohl’s campaign to air during the American Music Awards on Sunday will let viewers tweet their votes, in real time, on how Ms. Lopez should get to the stage..."

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Guy Ritchie has made a 'shoppable' film for Ted Baker

Guy Ritchie has made a 'shoppable' film for Ted Baker | consumer psychology | Scoop.it

"The fashion brand is launching a fully shoppable film for its autumn/winter 2016 collection where viewers can click to shop any item of clothing ..."

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These maps give you an interactive look at the soundscapes of 12 different cities

These maps give you an interactive look at the soundscapes of 12 different cities | consumer psychology | Scoop.it

"Chatty Maps gives you an interactive look at the soundscapes of 12 different cities ..."

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Disney is launching the first toys-to-life ‘Star Wars’ game this fall

Disney is launching the first toys-to-life ‘Star Wars’ game this fall | consumer psychology | Scoop.it

'This fall, Disney Interactive will launch Disney Infinity 3.0: Star Wars, a toys-to-life game that blends physical toys with virtual characters and environments ...'

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The new spam: interactive robo-calls from the cloud as cheap as e-mail

The new spam: interactive robo-calls from the cloud as cheap as e-mail | consumer psychology | Scoop.it

"Cloud-based "outbound interactive voice response" is being embraced by telemarketers ..."

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How big brands are making their packaging interactive | SmartBlogs

How big brands are making their packaging interactive | SmartBlogs | consumer psychology | Scoop.it

"The term “guerrilla marketing” is something you probably associate with outlandish stunts, like dropping a 600-pound ice block in front of a conference audience ..."

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Advertising app that sends sonic messages from the big screen has cinemas asking: Please switch on your phone

Advertising app that sends sonic messages from the big screen has cinemas asking: Please switch on your phone | consumer psychology | Scoop.it

"The order to "switch off your mobile phones" has become almost as much a part of the film-going ritual as buying hot dogs and popcorn ..."

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The Future Of Storytelling Is About To Get Wild

The Future Of Storytelling Is About To Get Wild | consumer psychology | Scoop.it

"Think "Choose Your Own Adventure" crossed with the holodeck and Amazon.com..."

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