"Label Insight and Food Marketing Institute found that customers trust transparent brands and will pay extra for products that provide more information ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Many Australians are confused about what they can and can't recycle, and whether they need to clean everything before it goes in the bin. The best plan is to check the details with your local council ..." 
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"Brands should consider tapping the emerging "learning economy" to fulfil the burgeoning consumer desire for informative and educational content, Mark Addicks, the former CMO of General Mills, has argued ..."
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"Bringing the ‘info-richness of the Internet to ... in-store shopping ..."
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"When you walk into a “Main Street” store your brain is being manipulated from the moment you walk in. Store owners can control the colours, the lighting, the temperature and ..."
Dean Ryan G. Martin's curator insight,
October 19, 2014 7:10 AM
The "C L I C K" Formula is, indeed, the answer.
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"Facebook is undertaking an ambitious artificial intelligence project. Here's everything you need to know. (Nobody panic!)..."
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"Have you ever wondered which are the top 30 most visited websites in the world? Here are all these top websites and some useful information on each ..."
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"In this article, Let's Talk Payments provides insights on the role of role of chatbots in building customer loyalty ..."
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"More and more restaurants are getting the dish on their diners before they even walk in the door. Here's how and why ..."
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"Consumers are confused by many of the green claims made on product packaging, especially those which are technical, generic or simply involve a logo with no context, a study has found ..."
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"Forget Facebook and Twitter. Social media are finding novel platforms to reach out to India's Internet-starved rural masses, says Shuma Raha..."
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