"When I was writing The Age of Influence, I realized that there had to be a different way of categorizing the types of influencers that existed other than ..."
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consumer psychology
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+8 today
Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"We’re all victims of the bandwagon effect. Here’s how to use this consumer psychology element to grow your business ..." 
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"Influencer marketing is reaping serious results in spite of its many vocal detractors. Rakuten Marketing’s Camille Mandray looks at how decision-makers can make the most of their influencer marketing ..."
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"...Through our journey of getting the product right, ensuring it’s the right fit for the market, scaling the product, and making it profitable - we’ve come across a lot of stuff like blog posts, videos, interviews, essays, podcasts, etc. that could help developers get all the marketing education they’d ever need! ..."
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"2016 was an amazing year for influencer marketing, as evidenced from the flurry of companies that arose touting their wares ..."
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Scoop.it!
"In recent years the consumer trust towards the classic media started dropping. In the search for profit, the new type of business model emerged with the recent growth of social media ..."
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"The world of influencer marketing can be a lucrative one for both the influencer and the brand. But not every influencer is a superstar. Here are top paid influencers you may not have heard of but you can learn from to move your brand forward ..."
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"The picture-sharing site and its ilk are full of celebs peddling products and not being open about what they get in return. Will regulation help? ..."
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"See which marketing trends fueled the best ads of 2016 ..."
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