consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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How Chinese influencers use AI digital clones of themselves to pump out content | China | The Guardian

How Chinese influencers use AI digital clones of themselves to pump out content | China | The Guardian | consumer psychology | Scoop.it

"Questions over honesty and legality as livestreamers, particularly in online shopping, use avatars to boost their earnings ..."

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Kellogg’s Breakfast Council gaffe | PYMNTS.com

Kellogg’s Breakfast Council gaffe | PYMNTS.com | consumer psychology | Scoop.it

"International food manufacturer Kellogg's was less-than-honest when it came to the impartiality of its former “Breakfast Council” ..."

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Savvy consumers call out unethical beauty brands

Savvy consumers call out unethical beauty brands | consumer psychology | Scoop.it

"Misleading claims and confusion have the potential to damage beauty brands that are not completely honest and transparent about their ethical credentials ..."

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What artisanal brands can teach us about using technology to humanize business

What artisanal brands can teach us about using technology to humanize business | consumer psychology | Scoop.it

"In an increasingly automated world of interconnected everything, consumers are craving customized products they can emotionally connect with ..."

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