consumer psychology
31.8K views | +6 today
Follow
consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
Your new post is loading...
Your new post is loading...
Scooped by Leona Ungerer
Scoop.it!

Greenwashing: What is it and why is it so bad?

Greenwashing: What is it and why is it so bad? | consumer psychology | Scoop.it

"Brands are cleverly picking up on your need for sustainable fashion to get you to spend more money. Enter greenwashing. We'll tell you everything you must know ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Is H&M misleading customers with all its talk of sustainability?

Is H&M misleading customers with all its talk of sustainability? | consumer psychology | Scoop.it

"H&M probably talks about sustainability more than any other fast-fashion brand ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

The five: ads banned for greenwashing | Technology | The Guardian

The five: ads banned for greenwashing | Technology | The Guardian | consumer psychology | Scoop.it

"Companies that make misleading environmental claims..."

No comment yet.