consumer psychology
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Real-life consumer psychology – with a touch of technology
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Kellogg’s Breakfast Council gaffe | PYMNTS.com

Kellogg’s Breakfast Council gaffe | PYMNTS.com | consumer psychology | Scoop.it

"International food manufacturer Kellogg's was less-than-honest when it came to the impartiality of its former “Breakfast Council” ..."

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Kraft removing synthetic colors from iconic macaroni and cheese - Reuters

Kraft removing synthetic colors from iconic macaroni and cheese - Reuters | consumer psychology | Scoop.it

"Kraft Foods Group Inc on Monday said it is revamping its family-friendly macaroni and cheese meal, removing synthetic colors and preservatives from the popular boxed dinner.The move comes ..."

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