As Kenyan consumers seek out high-end cosmetics, counterfeiters have identified a hot new target — | consumer psychology | Scoop.it

"In the Kenyan capital of Nairobi and other populous cities like Mombasa, change in afoot.Amidst changing demographics and improving business conditions across Africa, the volume of consumer spending is on the rise, and Kenya – which boasts the largest volume of consumer spending in the entire East..."