consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Emotional intelligence empowers consumers | WARC

Emotional intelligence empowers consumers | WARC | consumer psychology | Scoop.it

"Nielsen Media’s consultant Laura Chaibi explores the WARC Prize for MENA Strategy winners which combined empathy with participatory mechanics to empower consumers ..."

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Brands must adapt to coronavirus consumer’s new values: Fashion Snoops –

Brands must adapt to coronavirus consumer’s new values: Fashion Snoops – | consumer psychology | Scoop.it

"COVID-19 is leading consumers to opt for products and services that support their altered new normal, Fashion Snoops says ..."

Juan Jose Tirado's curator insight, April 5, 2020 8:23 PM
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The art and science of emotional engagement

The art and science of emotional engagement | consumer psychology | Scoop.it

"Explore the science of emotion and how we can use it in an empathetic way to create more meaningful content – Content Marketing Institute ..."

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Digital transformation is about empathy first and technology second - Brian Solis

Digital transformation is about empathy first and technology second - Brian Solis | consumer psychology | Scoop.it

"Digital Transformation is About Empathy First and Technology Second ..."

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Rich People Just Care Less

Rich People Just Care Less | consumer psychology | Scoop.it

"The poor are more attuned to social relations, because they have to be. Reducing the economic gap may be impossible without also addressing the gap in empathy..."

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What to do with your 2020 social strategy now

What to do with your 2020 social strategy now | consumer psychology | Scoop.it

"With COVID-19 at top of mind, learn how to assess evolving customer needs and identify which parts of your 2020 strategy to salvage or scrap ..."

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Ten companies that are great at empathy

Ten companies that are great at empathy | consumer psychology | Scoop.it

"New research suggests that nice guys don't always finish last ..."

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Facebook conducts empathy experiment by forcing employees to replace their iPhones with Droids

Facebook conducts empathy experiment by forcing employees to replace their iPhones with Droids | consumer psychology | Scoop.it

"The social network is testing its employees for the sake of its customers in developing customers by taking away their iPhones and replacing them with Android phones so they can better understand how most of the world uses the internet ..."

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Facebook to Introduce a Dislike Button

Facebook to Introduce a Dislike Button | consumer psychology | Scoop.it

"Facebook is working on a new button along the lines of a Dislike button, but it is has a more sensitive name: Sympathise button.The Like button, which debuted on Facebook in 2009, allows users to like content such as status updates, comments, ..."

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