consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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What is 'BeFake'?

What is 'BeFake'? | consumer psychology | Scoop.it

"BeFake is much faker than Instagram, but allows you to be more creative ..."

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The best (and worst) rebrands of 2019 so far

The best (and worst) rebrands of 2019 so far | consumer psychology | Scoop.it

"The best (and worst) rebrands of 2019 so far Rebrands that rocked our world, and those that crashed and burned ..."

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Fifteen Instagram post ideas to cure creative block | Sprout Social

Fifteen Instagram post ideas to cure creative block | Sprout Social | consumer psychology | Scoop.it

"In this post we provide 15 Instagram post ideas to help you get your creative juices flowing. Learn some of the best Instagram tips here ..."

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Nine inspirational packaging design trends for 2017 - 99designs Blog 

Nine inspirational packaging design trends for 2017 - 99designs Blog  | consumer psychology | Scoop.it

"From unique die cuts to bold patterns to postal-inspired, these are the 9 packaging design trends we're predicting will be hot in the new year ..."

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All ads in this London Tube station replaced overnight with cat photos

All ads in this London Tube station replaced overnight with cat photos | consumer psychology | Scoop.it

"An activist creative collective is hoping to make commuters feel better by swapping 68 ads with photos of cute kitties, many of them in need of homes ..."

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Land Rover's Instagram adventure story is absolutely mindblowing

Land Rover's Instagram adventure story is absolutely mindblowing | consumer psychology | Scoop.it

"Land Rover and the creative folks at Y&R NYC created a very unique campaign on Instagram that showcases two fictional adventure stories. They utilized ..."

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Eight millennials describe their creative smart spending strategies

Eight millennials describe their creative smart spending strategies | consumer psychology | Scoop.it

"Smart spending tips from millennials in the know ..."

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Five of the most creative watches ever designed | Technology Blogged

Five of the most creative watches ever designed | Technology Blogged | consumer psychology | Scoop.it

"When it comes to watches, it seems the more intricate, unique and stylish they are, the more fascinating they become. The classic timepiece, sold by renowned ..."

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Starbucks' stop-motion clip on Instagram strikes a creative chord

Starbucks' stop-motion clip on Instagram strikes a creative chord | consumer psychology | Scoop.it

"In terms of creativity, this week's Adweek/Shareablee weekly branded Instagram video chart has a strong showing ..."

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Looking for effective ad creative? Try an Instagram photo ...

Looking for effective ad creative? Try an Instagram photo ... | consumer psychology | Scoop.it

.."Laundry service says using Instagram photos in ads can increase click through rates and bolster sales ..."

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Can Visually Creative Storytellers Change The Way We Think?

Can Visually Creative Storytellers Change The Way We Think? | consumer psychology | Scoop.it

"A conversation with Gareth Cook, editor of The Best American Infographics..."

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Ten websites to have fun with your photos

Ten websites to have fun with your photos | consumer psychology | Scoop.it

"Getting a little bored with how your photos are presented online? How about injecting some fun and humor into it?You don't really need to be Photoshop..."

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Premium luggage maker launches first global campaign 09/19/2018 

Premium luggage maker launches first global campaign 09/19/2018  | consumer psychology | Scoop.it

"The campaign's narrative is inspired by the company's commitment to creating the essential tools for purposeful travelers, says Rimowa's Hector Muelas ..."

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Twenty-two creative guerrilla quit smoking advertisements, posters and slogans 2017

Twenty-two creative guerrilla quit smoking advertisements, posters and slogans 2017 | consumer psychology | Scoop.it

"Called by many "the best anti-smoking ad ever," this campaign filmed children walking up to adult smokers, asking them for a light. Every adult took the opportunity ..."

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Winners of first-ever Twitter Awards

Winners of first-ever Twitter Awards | consumer psychology | Scoop.it

"Twitter Thursday announced the winners of its first-ever Twitter Awards, recognizing original and creative advertising on the social network ..."

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The 21 most innovative and creative ads of the past year

The 21 most innovative and creative ads of the past year | consumer psychology | Scoop.it

"See the most inspiring and innovative ads of the past year ..."

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The genius of Oreo’s social media marketing

The genius of Oreo’s social media marketing | consumer psychology | Scoop.it

"This article shows you the creative and expert social media marketing strategy behind the famous cookie loving brand Oreo, and what you can learn from it ..."

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Ten food stylists that will inspire you to up your Instagram game

Ten food stylists that will inspire you to up your Instagram game | consumer psychology | Scoop.it
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More big brands are tapping creative crowdsourcing sites

More big brands are tapping creative crowdsourcing sites | consumer psychology | Scoop.it

"To fashion an alluring look for its latest pair of DC Shoes, Quiksilver extended far beyond its team of in-house artists. It challenged a worldwide crowd ..."

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Thirty famous logos that have a hidden message

Thirty famous logos that have a hidden message | consumer psychology | Scoop.it

"Wendy's Logo = Mind Explosion. (Creative Branding with hidden images. What does your logo say about your company? ..."

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Giant art works inspired by HBO’s Game of Thrones, Girls, and Oz engage Israel’s shoppers

Giant art works inspired by HBO’s Game of Thrones, Girls, and Oz engage Israel’s shoppers | consumer psychology | Scoop.it

"Sure, everyone loves sitting down to their favorite HBO drama—Oz, Game of Thrones, The Wire, Girls, True Detective, Sex and the City—on a widescreen TV ..."

Leona Ungerer's insight:

Outdoor advertising with a twist!

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LOOK: 10 Creative Print Ads That Make Us Want To Follow Our Bliss

LOOK: 10 Creative Print Ads That Make Us Want To Follow Our Bliss | consumer psychology | Scoop.it

"As the consumer demand for wellness steadily increases, advertisers are getting more creative to appeal to our desire for physical, emotional and spiritual well-being..."

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