consumer psychology
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Real-life consumer psychology – with a touch of technology
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Johnnie Walker's whisky expert says you can tell how expensive a bottle of scotch is just by smelling it

Johnnie Walker's whisky expert says you can tell how expensive a bottle of scotch is just by smelling it | consumer psychology | Scoop.it

"Johnnie Walker's whisky ambassador, Ali Reynolds, told Business Insider it's possible to tell how expensive a whisky is by smelling it. ..."

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A Super Bowl advertiser tells us why the big game is worth every penny of the $4.5 million asking price

A Super Bowl advertiser tells us why the big game is worth every penny of the $4.5 million asking price | consumer psychology | Scoop.it

"Wix.com's latest Super Bowl teaser ad stars Rex Lee and Brett Favre ..."

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'Expired' consumer goods may still be good to eat - KEYT

'Expired' consumer goods may still be good to eat - KEYT | consumer psychology | Scoop.it

"We've all seen them, expiration dates stamped on basically everything at the grocery store. Now an advocacy group says those dates are confusing and many consumers are tossing out good food and money because of them ..."

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Why solar is much more costly than wind or hydro - MIT Technology Review

Why solar is much more costly than wind or hydro - MIT Technology Review | consumer psychology | Scoop.it

"A new report from the E.U. estimates the true economic cost of different forms of energy production ..."

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