consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Twitter's hashtag turns 10 today. Here's how brands cashed in as it evolved from its humble origins

Twitter's hashtag turns 10 today. Here's how brands cashed in as it evolved from its humble origins | consumer psychology | Scoop.it

"And it created a hashtag emoji to celebrate (of course) ..."

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Every day’s a holiday (or two)

Every day’s a holiday (or two) | consumer psychology | Scoop.it

"Private rituals are now public. Communal events are worldwide. Everyone is invited, and please bring a smartphone ..."

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Opera rebrands with elegant new identity | Webdesigner Depot

Opera rebrands with elegant new identity | Webdesigner Depot | consumer psychology | Scoop.it

"To celebrate their 20th birthday, Opera are launching a new brand identity, the most visually striking element of which, is their new logo. Gone is the ..."

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Oh, say, can you see (but not hear) those fireworks?

Oh, say, can you see (but not hear) those fireworks? | consumer psychology | Scoop.it

"A new genre of fireworks displays caters to audiences that can do without the noise, but they will be hard to find this Fourth of July ..."

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Celebratory Spanish language commercials : Untranslatable Spanish

Celebratory Spanish language commercials : Untranslatable Spanish | consumer psychology | Scoop.it

"This past spring, Target lunched a unique ad campaign that involved using untranslatable Spanish phrases to connect with Hispanic consumers. Many ..."

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Ad of the Day: Apple Lavishly Celebrates Macintosh's 30th Birthday

Ad of the Day: Apple Lavishly Celebrates Macintosh's 30th Birthday | consumer psychology | Scoop.it

"There have been hints in recent days, even from Lee Clow himself, that Apple would be doing something special around the 30th anniversary of Macintosh, and of the infamous Super Bowl spot that launched it ..."

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