"It is becoming increasingly difficult for retailers to draw in new buyers to their products because of fellow competitors, but these cartoonish branding techniques are cleverly utilizing adorable images and cute themes to connect with consumers..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Sometimes drawing on your inner child can work well for a brand, other times it just wont. What do you think about these branding techniques?