consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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How to tell your brand story in the post-advertising era

How to tell your brand story in the post-advertising era | consumer psychology | Scoop.it

"I spent a couple of days in Cologne last week at Dmexco 2015, and one of the most interesting talks I attended was about storytelling ..."

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How To Ensure Your Brand Story Stands The Test Of Time

How To Ensure Your Brand Story Stands The Test Of Time | consumer psychology | Scoop.it

"It’s hard enough to survive the stress of building a company. It’s an even bigger challenge to make that company a leading brand within your industry..."

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Co-Creating Brand Stories With Online Video

Co-Creating Brand Stories With Online Video | consumer psychology | Scoop.it

"Brands need to provide creative customers with the right messaging on corporate websites and social media channels to enable customers to support the brand story while adding their own personal touch..."

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