consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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South African bottled water company It's not made in China angers Chinese consumers - ABC News (Australian Broadcasting Corporation)

South African bottled water company It's not made in China angers Chinese consumers - ABC News (Australian Broadcasting Corporation) | consumer psychology | Scoop.it

"A South African bottled water company is feeling the wrath of Chinese consumers who are labelling it racist and threatening to boycott its products ..."

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The rise of anti-Black Friday branding

The rise of anti-Black Friday branding | consumer psychology | Scoop.it

"Retailers are experimenting with a bold new strategy for the commercial high holiday: boycotting themselves ..."

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AdWeek: #DumpKelloggs boycott has blown a lasting hole in Kellogg's on social media 

AdWeek: #DumpKelloggs boycott has blown a lasting hole in Kellogg's on social media  | consumer psychology | Scoop.it

"Adweek reports that Kellogg's decision to pull its advertising from Breitbart News inflicted massive, longterm damage to the cereal company's brand online ..."

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Quebec language group urges boycott of retailers that lead court challenge against French signs

Quebec language group urges boycott of retailers that lead court challenge against French signs | consumer psychology | Scoop.it

"A judge concluded that Quebec had no legal basis to abruptly change its policy toward the retail chains after nearly 20 years of tolerating English brand names ..."

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