consumer psychology
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Real-life consumer psychology – with a touch of technology
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Aldi champagne ad ‘misled consumers’, watchdog rules

Aldi champagne ad ‘misled consumers’, watchdog rules | consumer psychology | Scoop.it

"Aldi has received a rap from the Advertising Standards Agency, which said its Christmas ad comparing its own-label champagne with a leading champagne brand sold in Tesco misled consumers ..." 

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Tesco pledges to end edible food waste by March 2018

Tesco pledges to end edible food waste by March 2018 | consumer psychology | Scoop.it

"Supermarket announces plans to donate surplus stock to local charities, and urges other chains to follow suit ..."

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