consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Could Europe have a dominant smartphone again — and is it even needed?

Could Europe have a dominant smartphone again — and is it even needed? | consumer psychology | Scoop.it

"Europe smartphones have fallen a long way since the days of Nokia's dominance, but could they rise again? We find out ..."

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Nokia's about to go crazy with digital health hardware

Nokia's about to go crazy with digital health hardware | consumer psychology | Scoop.it

"Brace yourself for a slew of Finnish health hardware: Nokia has just announced that it plans to buy the digital wellbeing and wearables company Withings for $190 million ..."

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Brazil mall may be revamping a Nokia retail store with Microsoft branding

Brazil mall may be revamping a Nokia retail store with Microsoft branding | consumer psychology | Scoop.it

"A new report suggests that a Nokia-branded store in a Brazil mall may be getting a makeover and will reopen soon with Microsoft branding. However, it's not clear if this will be a full-featured Microsoft Store like the ones that are in North America ..."

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Nokia: Rise and fall of a mobile giant

Nokia: Rise and fall of a mobile giant | consumer psychology | Scoop.it

"As Microsoft swoops in to buy Nokia's mobile business for £4.6bn, what happened to Finland's most beloved company, and why would Microsoft take it on?..."

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Graphic shows how mobile phone screens have evolved

Graphic shows how mobile phone screens have evolved | consumer psychology | Scoop.it

"The infographic was commissioned by Newport-based price comparison website GoCompare. It charts technological progress from the Nokia 5110 to Apple's Retina display ..."

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The bidding war for Nokia's map technology is getting ugly - Business Insider

The bidding war for Nokia's map technology is getting ugly - Business Insider | consumer psychology | Scoop.it

"Mercedes-Benz, BMW and Volkswagen's premium car division Audi have clubbed together to bid against some stiff competition ..."

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Microsoft to come up with new branding for Nokia phones ...

Microsoft to come up with new branding for Nokia phones ... | consumer psychology | Scoop.it

"By now you must have heard that Nokia's devices and services business has been acquired by Microsoft. Under the deal Microsoft can use the Nokia brand for ..."

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"With the acquisition of Nokia’s devices and services business Microsoft has formally stepped into the handset market and right now it is its own biggest Windows Phone vendor."

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Nokia Ad Makes iPhone Users Zombies

Nokia Ad Makes iPhone Users Zombies | consumer psychology | Scoop.it

"Nokia capitalizes on the zombie craze in its latest ad for the Lumia 925, targeting the iPhone 5 and its camera. You can watch the clever ad below..."

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