![Spoiled? Andile Mpisane causes scene outside Gucci store [watch] | consumer psychology | Scoop.it](https://img.scoop.it/MsgT8XPkURspoQEgUIIDEjl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
"Does this mark the end of Andile Mpisane's Gucci obsession? Watch this bizarre TikTok video from the Royal A..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Consumers sometimes have complex relationships with products and brands, as evident in transformative consumer research.