consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Google rolls out new Find My Device network to Android devices

Google rolls out new Find My Device network to Android devices | consumer psychology | Scoop.it

"Google is rolling out an upgraded Find My Device network to Android devices in the United States and Canada, almost one year after it was first unveiled during the Google I/O 2023 conference in May ..."

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What Android needs in 2023 to overcome iPhone's dominance

What Android needs in 2023 to overcome iPhone's dominance | consumer psychology | Scoop.it

"Apple's iPhone operating system has overtaken Google's Android for the first time in over a decade. Here's what Google needs to do to gain back the top spot ..."

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Buyer personas for Amazon, Walmart, eBay and Google | Zentail Blog

Buyer personas for Amazon, Walmart, eBay and Google | Zentail Blog | consumer psychology | Scoop.it

'Learn about the common characteristics and personas of shoppers purchasing on Amazon, eBay, Walmart Marketplace and Google Shopping ..."

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Chrome will start penalizing sites that display irritating video ads

Chrome will start penalizing sites that display irritating video ads | consumer psychology | Scoop.it

"Now, Google is taking things a step further. Moving forward, the browser will begin to comply with a new set of ad standards published by the Coalition for Better Ads.These standards take aim at websites that use irritating techniques..."

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How the world's biggest brands got their names

How the world's biggest brands got their names | consumer psychology | Scoop.it

"A brand’s name is the first thing potential customers encounter. Here's how to get it right ..."

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Discover the hidden flaws in six world-famous logos

Discover the hidden flaws in six world-famous logos | consumer psychology | Scoop.it

"Even the biggest brands have their imperfections ..."

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Coca-Cola, Starbucks and Google are implementing blockchain technology  

Coca-Cola, Starbucks and Google are implementing blockchain technology   | consumer psychology | Scoop.it

"Good news in the cryptosphere is surfacing. In addition to the news concerning the G20, and no further crypto regulations being made, Binance recently announced that they will move to Malta in the near future, it looks like ..."

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The 25 most valuable brands worldwide 2017 | Statistic

The 25 most valuable brands worldwide 2017 | Statistic | consumer psychology | Scoop.it

"This statistic presents the brand value of the 25 most valuable brands in 2017. Google is the most valuable brand in the world with an estimated brand value of about 109.47 billion U.S. dollars. Apple, which is the second" leading brand in the world, has a brand value of about 107.14 billion U.S. dollars ..."

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Google and Levi’s ‘connected’ jacket that lets you answer calls, use maps and more is going on sale

Google and Levi’s ‘connected’ jacket that lets you answer calls, use maps and more is going on sale | consumer psychology | Scoop.it

"Over a year after Google showed off its "connected" jean jacket designed for bike commuters at last year's Google I/O developer conference, the company today ..."

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Walmart and Google are plotting to change your shopping habits

Walmart and Google are plotting to change your shopping habits | consumer psychology | Scoop.it

"The partnership brings together the world's largest retailer with the world's largest search engine ..."

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Google hit with record EU fine over shopping service - BBC News

Google hit with record EU fine over shopping service - BBC News | consumer psychology | Scoop.it

"The European Commission penalises the US tech giant for illegally favouring its own shopping service ..."

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Google avoids genericide, will remain a protected trademark

Google avoids genericide, will remain a protected trademark | consumer psychology | Scoop.it

"“Google” has delayed experiencing the same fate as kerosene, heroin, laundromat, and a number of other brand names that became so popular they died of genericide ..."

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Google is most valuable US brand

Google is most valuable US brand | consumer psychology | Scoop.it

"Internet giant Google has overtaken Apple to be named the most valuable brand in the US, according to the latest rankings of America's top 500 companies ..."

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Google’s new AI turns text into music

Google’s new AI turns text into music | consumer psychology | Scoop.it

"Google’s MusicLM is like a DALL-E that generates snippets of songs, or even minutes-long compositions, based on text inputed by the user ..."

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Google and Facebook’s ad empires - The New York Times

Google and Facebook’s ad empires - The New York Times | consumer psychology | Scoop.it

"The tech giants talk a lot about the “metaverse” and cloud computing. What really powers them is selling us socks ..."

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Google plans to make YouTube 'a major shopping destination' | Business | China Daily

Google plans to make YouTube 'a major shopping destination' | Business | China Daily | consumer psychology | Scoop.it

"The world’s largest video site recently started asking creators to use YouTube software to tag and track products featured in their clips ..."

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2020 Super Bowl commercials: Funeral for Mr. Peanut, tears for Google - The New York Times

2020 Super Bowl commercials: Funeral for Mr. Peanut, tears for Google - The New York Times | consumer psychology | Scoop.it

"Uplifting spots from major brands stayed away from divisive issues on TV’s biggest ad day. But Trump and Bloomberg crashed the party ..."

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Report: Consumers still don't understand that Google is always watching them

Report: Consumers still don't understand that Google is always watching them | consumer psychology | Scoop.it

"According to recent industry research, a large number of Google users do not expect the site to track their activities, locations and browsing history on other platforms — all of which Google does on a regular basis ..."

 

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Apple, Google, and Amazon 'best global brands' - Facebook fall to 9th 

Apple, Google, and Amazon 'best global brands' - Facebook fall to 9th  | consumer psychology | Scoop.it

"Apple and Google have held firm at the top of Interbrand's 'best global brands' report for the sixth consecutive year ..."

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Human, flexible, adaptable: key trends for the future of retail

Human, flexible, adaptable: key trends for the future of retail | consumer psychology | Scoop.it

"The retailers of the future will likely sell a combination of the tangible and intangible – the product and an experience, writes an executive at Google ..."

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Twenty years of SEO: A brief history of search engine optimization 

Twenty years of SEO: A brief history of search engine optimization  | consumer psychology | Scoop.it

"The history of SEO can be traced back to the mid-1990s. Here's a timeline of notable milestones in the evolution of search engines and SEO ..."

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How Google and Microsoft use AI to turn your clicks into ad dollars

How Google and Microsoft use AI to turn your clicks into ad dollars | consumer psychology | Scoop.it

"Advances in artificial intelligence can help Google, Microsoft, and other tech giants grow their online advertising revenues ..."

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Amazon, not Google, is the most popular starting point for Americans looking to buy products online

Amazon, not Google, is the most popular starting point for Americans looking to buy products online | consumer psychology | Scoop.it

"If you're selling a product online, you really have no choice but to sell on Amazon ..."

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Google company history: A way through the online forest?

Google company history: A way through the online forest? | consumer psychology | Scoop.it

"Google is one of the biggest and most influential companies in the world thanks to its unique search engine technology. But it wasn't always that way ..."

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How to turn off ad tracking in Google, Bing and Yahoo!

How to turn off ad tracking in Google, Bing and Yahoo! | consumer psychology | Scoop.it

"We all know that our favorite search engines track and collect a lot of data about us in order to personalize the results - and the ads - that they serve us ..."

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