South Africa has new draft rules about hot drinks, and Ricoffy, Frisco, and Koffiehuis are definitely not coffee – not even nearly | consumer psychology | Scoop.it
From www.businessinsider.co.za - September 7, 2019 1:50 AM

"Draft regulations about what you may or may not sell as coffee in South Africa say that even a coffee and chicory mixture must be at least half coffee and have a minimum level of caffeine ..."