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Increase Engagement on Social Media in 6 Steps

Increase Engagement on Social Media in 6 Steps | Business Improvement and Social media | Scoop.it
You surely have your own strategies to increase engagement on your social media channels. Check out this article for some additional tips

Via janlgordon
janlgordon's curator insight, May 16, 2017 5:44 PM

I selected this article from Curatti written by Shane Barker because it provides information on how to increase engagement on social media.

 

It's important to have a community that is interested in your brand content.

 

Drive Up Your Social Media Conversations

 

As you grow your audience online you will want to build lasting relationships with them. I agree that in order to encourage engagement you need to review your current strategy and make adjustments.

 

Barker explains how to post content that people will want to respond to.

 

Here's what caught my attention:

 

  • Include humor in your tweets and posts. People want to be entertained, not just informed. Include images and relatable captions.

 

  • You will improve your chances of being seen if you include great images. There are free online programs that can help you achieve this.

 

  • Publish more video content -- these tend to get more reactions and feedback. Do this in between your images in a balanced way.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/EH1X30bMJkz

 

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How to Create Winning Infographics

How to Create Winning Infographics | Business Improvement and Social media | Scoop.it
Over the last 5 years, the popularity of infographics in marketing has continued to climb. Thinking of creating one? Read these helpful tips

Via janlgordon
janlgordon's curator insight, April 5, 2017 3:46 PM

I selected this article from Curatti written by Susan Gilbert because it helps you improve your visual marketing with shareable infographics.

 

Visual graphics can be both fun and informative for your niche audience.

 

Create Infographics That Grow Your Following Online

 

People are drawn to appealing content that grabs their attention right away. I agree that infographics can help attract more subscribers and followers.

 

Gilbert shows you how to create graphics that audiences are more willing to share.

 

Here's what caught my attention:

 

  • Find out what is on the minds of your target market the most before designing your infographic. Make sure the content is both timely and relevant.

 

  • Focus on a specific group inside your niche and appeal to their pressing problems and needs. Make good on what your title promises to them.

 

  • If you have a study or a lot of data put it into a fun infographic. This is a great way to turn boring content into something interesting.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Featured image: 123rf.

 

Read full article here: http://ow.ly/x9eO30aBqyw

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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How Memes and Infographics Can Aid Your Visual Marketing

How Memes and Infographics Can Aid Your Visual Marketing | Business Improvement and Social media | Scoop.it
Neither memes nor infographics are new concepts. However in recent years, they have been adopted with great success into social media marketing

Via janlgordon
janlgordon's curator insight, February 1, 2017 5:33 PM

I selected this article from Curatti written by Susan Gilbert because it provides the latest information to help you improve your visual marketing with memes and infographics.

 

Why adding fun and informative visuals can help improve your brand visibility online.

 

Using Memes and Infographics in Your Marketing Mix

 

In an online world where images take center stage your business can attract a larger audiences with memes and infographics. I agree that both forms of content can be beneficial to building trust.

 

Gilbert goes over the history of each and how to apply them to your marketing strategy.

 

Here's what caught my attention:

 

  • When it comes to online marketing memes are very popular in attracting an audience. They can come in the form of fun images with text or as video GIFs.

 

  • A great way to present a visual representation of your content is through infographics. These are not a new concept and we see them being used as early as 1857 by Florence Nightingale.

 

  • One of the most important benefits of using graphic images is branding. By adding your website you can create more traffic and awareness.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Featured image: Origin unknown

 

Read full article here: http://ow.ly/TW1v308ACln

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Chuck Bartok's curator insight, February 2, 2017 10:25 AM
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Carl david ceder's curator insight, February 23, 2017 7:09 AM
Frank SanPietro ~ How Memes and Infographics Can Aid Your Visual Marketing
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Increase Your Sales With Video Marketing

Increase Your Sales With Video Marketing | Business Improvement and Social media | Scoop.it
This is part 1 of a 2-part article on video marketing How important is video marketing for your business? Consider this... According to a study published by Cisco, 80% of online consumer traffic will come from video by 2019. According to comScore, 64% of web visitors are more likely to buy a product online after watching a video. Bottom line: If you want potential customers to sit up and take notice of you and your business, take a closer look at video. What is the power behind video? Video: Grabs attention. Let’s face it. We are distracted. We’re juggling more

Via janlgordon
janlgordon's comment, October 24, 2016 10:40 AM
Thank you @Abhijit plinkobit @BSN & @stevebatch :-)
janlgordon's comment, October 24, 2016 2:03 PM
Thank you @Emmanuelle Darsonval :-)
janlgordon's comment, October 25, 2016 10:52 AM
Thank you @Ricard Lloria @Stan Smith & @Steve Williams :-)
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Use Interactive Content to Improve Your Reach

Use Interactive Content to Improve Your Reach | Business Improvement and Social media | Scoop.it
Interactive Content is gaining ever more popularity. It is a way of gauging customer needs and intent, as well as finding out other usefu

Via janlgordon
janlgordon's curator insight, April 24, 2017 11:09 PM

I selected this article from Curatti written by Joan Selby because it provides insights into how to effectively use video and multimedia to capture your audience's attention.

 

Bring more to your content marketing through the power of interaction.

 

Visual Content Marketing Success Strategies

 

A blog post can stand out from the rest by including a strong video that captures the reader's attention. I agree that you need to include visuals in order to take your marketing to the next level.

 

Selby explains the impact of interactive content on your business marketing reach.

 

Here's what caught my attention:

 

  • Get into the thinking of your customer through infographics, educational webinars, 'how to' videos, ect.. The establishes awareness for your brand.

 

  • Make your titles interesting and compelling. Then the reader will want to take the time to take action such as engaging in a poll or quiz.

 

  • Find the best channels to distribute your interactive content. Don't waste your time by publishing to a dead network.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

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Read full article here: http://ow.ly/gZjy30b8M3Y

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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Attract Readers To Your Blog with Images [Infographic]

Attract Readers To Your Blog with Images [Infographic] | Business Improvement and Social media | Scoop.it
Blog posts should use images effectively to attract readers to their post, and once there, how to retain them by helping to explain the subject better.

Via janlgordon
janlgordon's curator insight, March 21, 2017 7:57 PM

I selected this article from Curatti written by Alice Elliott because she explains how to capture your readers with stand-out visual images in your blog posts.

 

Capture the reader's attention with eye-catching graphic images.

 

How Your Content Can Stand Out with Images

 

You can keep your audience interested in reading your posts by capturing their attention right away. I agree that great images will help you achieve just that.

 

Elliott explains how to use images effectively in your blog posts in order to attract more readers.

 

Here's what caught my attention:

 

  • Both colorful and vibrant pictures can really help your blog posts stand out. These are both attractive and inviting for the reader.

 

  • Sometimes you don't need a lot of text in your articles when you use the right images. A picture can convey the right message for your audience.

 

  • Include words over your images to help them be more striking. This is especially true with text that resonates with your readers.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of Alice Elliott.

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Read full article here: http://ow.ly/wPHa30a8hTh

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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7 Visual Content Tools for #SocialMedia

7 Visual Content Tools for #SocialMedia | Business Improvement and Social media | Scoop.it
Do you want to kick your social media marketing up a notch, but you don’t know where to start? Visual content could be the answer.

Via janlgordon
janlgordon's comment, November 3, 2016 10:47 AM
Thank you @Stan Smith @Ricard Lloria @Jenne & @Mehdi BH :-)
janlgordon's comment, November 4, 2016 10:36 AM
Thank you @Antonios Bouris :-)
janlgordon's comment, November 8, 2016 10:44 AM
Thank you @Negotei Elena :-)
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The Power of Facebook Live for Your Business

The Power of Facebook Live for Your Business | Business Improvement and Social media | Scoop.it
Since the launch of Meerkat and Periscope, live streaming has quickly caught on. Facebook took note and officially launched Facebook Live in April 2016.

Via janlgordon
janlgordon's comment, August 11, 2016 10:57 AM
Thank you @Robin Martin @Stan Smith @Anna @Micala Wilkins and @Ricard Lloria :-)
Dean Mercado's curator insight, August 11, 2016 12:24 PM
Share your insight
janlgordon's comment, August 11, 2016 2:27 PM
Thank you @Dean Mercado :-)