Business Improvement and Social media
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Increase Engagement on Social Media in 6 Steps

Increase Engagement on Social Media in 6 Steps | Business Improvement and Social media | Scoop.it
You surely have your own strategies to increase engagement on your social media channels. Check out this article for some additional tips

Via janlgordon
janlgordon's curator insight, May 16, 2017 5:44 PM

I selected this article from Curatti written by Shane Barker because it provides information on how to increase engagement on social media.

 

It's important to have a community that is interested in your brand content.

 

Drive Up Your Social Media Conversations

 

As you grow your audience online you will want to build lasting relationships with them. I agree that in order to encourage engagement you need to review your current strategy and make adjustments.

 

Barker explains how to post content that people will want to respond to.

 

Here's what caught my attention:

 

  • Include humor in your tweets and posts. People want to be entertained, not just informed. Include images and relatable captions.

 

  • You will improve your chances of being seen if you include great images. There are free online programs that can help you achieve this.

 

  • Publish more video content -- these tend to get more reactions and feedback. Do this in between your images in a balanced way.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/EH1X30bMJkz

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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Avoid These 6 Costly #SocialMedia Mistakes

Avoid These 6 Costly #SocialMedia Mistakes | Business Improvement and Social media | Scoop.it
By now, you should know just how important a good social media strategy is for your business. But do you know what pitfalls and mistakes you need to avoid?

Via janlgordon
janlgordon's curator insight, March 14, 2017 1:51 AM

I selected this article from Curatti written by Ian Naylor because it explains how to develop a strong social media strategy that works for your business.

 

It's important to build solid objectives in order to be successful in social media marketing.

 

Common Social Media Mistakes

 

While you can create a social media account and begin tweeting or posting this will not guarantee solid growth. I agree that it takes focus and dedication to get real results.

 

Naylor explains what to avoid and how to properly grow your social brand.

 

Here's what caught my attention:

 

  • Avoid spreading yourself too thin on too many networks. Focus on one and then move up from there. It takes time and dedication to develop your community.

 

  • Include the human touch in your accounts rather than just relying on automation or standard content. When people see the same messages they become bored quickly and move on.

 

  • It's important to include video as a part of your marketing strategy. People are especially drawn to this medium -- especially live stream broadcasts.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/ybsN309SFzZ

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

donhornsby's curator insight, March 14, 2017 9:46 AM
Do you invite comments on your Facebook page? When your followers leave comments on your Facebook page, do you reply? Do you participate in discussions with your fans on your Twitter account? If not, then you are missing out on a tremendous opportunity to build goodwill.
 
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Increase Your Sales With Video Marketing

Increase Your Sales With Video Marketing | Business Improvement and Social media | Scoop.it
This is part 1 of a 2-part article on video marketing How important is video marketing for your business? Consider this... According to a study published by Cisco, 80% of online consumer traffic will come from video by 2019. According to comScore, 64% of web visitors are more likely to buy a product online after watching a video. Bottom line: If you want potential customers to sit up and take notice of you and your business, take a closer look at video. What is the power behind video? Video: Grabs attention. Let’s face it. We are distracted. We’re juggling more

Via janlgordon
janlgordon's comment, October 24, 2016 10:40 AM
Thank you @Abhijit plinkobit @BSN & @stevebatch :-)
janlgordon's comment, October 24, 2016 2:03 PM
Thank you @Emmanuelle Darsonval :-)
janlgordon's comment, October 25, 2016 10:52 AM
Thank you @Ricard Lloria @Stan Smith & @Steve Williams :-)
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10 #SocialMedia Posts That Get The Most Shares

10 #SocialMedia Posts That Get The Most Shares | Business Improvement and Social media | Scoop.it
No matter how brilliant it may be, if your social media content is not digestible, it will not matter. Here are 10 types that succeed on social media.

Via janlgordon
janlgordon's comment, July 27, 2016 10:41 AM
Thank you Os, John, @Stan Smith, @Anna, @Nicholas Bodell & @Dejan Nikolic :-)
janlgordon's comment, July 28, 2016 10:43 AM
Thank you THE *OFFICIAL ANDREASCY*, :-)
janlgordon's comment, August 1, 2016 10:22 AM
Thank you @malek @Konstantinos Kalemis @MiniTool Software & @Anna :-)
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Use Interactive Content to Improve Your Reach

Use Interactive Content to Improve Your Reach | Business Improvement and Social media | Scoop.it
Interactive Content is gaining ever more popularity. It is a way of gauging customer needs and intent, as well as finding out other usefu

Via janlgordon
janlgordon's curator insight, April 24, 2017 11:09 PM

I selected this article from Curatti written by Joan Selby because it provides insights into how to effectively use video and multimedia to capture your audience's attention.

 

Bring more to your content marketing through the power of interaction.

 

Visual Content Marketing Success Strategies

 

A blog post can stand out from the rest by including a strong video that captures the reader's attention. I agree that you need to include visuals in order to take your marketing to the next level.

 

Selby explains the impact of interactive content on your business marketing reach.

 

Here's what caught my attention:

 

  • Get into the thinking of your customer through infographics, educational webinars, 'how to' videos, ect.. The establishes awareness for your brand.

 

  • Make your titles interesting and compelling. Then the reader will want to take the time to take action such as engaging in a poll or quiz.

 

  • Find the best channels to distribute your interactive content. Don't waste your time by publishing to a dead network.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

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Read full article here: http://ow.ly/gZjy30b8M3Y

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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7 Visual Content Tools for #SocialMedia

7 Visual Content Tools for #SocialMedia | Business Improvement and Social media | Scoop.it
Do you want to kick your social media marketing up a notch, but you don’t know where to start? Visual content could be the answer.

Via janlgordon
janlgordon's comment, November 3, 2016 10:47 AM
Thank you @Stan Smith @Ricard Lloria @Jenne & @Mehdi BH :-)
janlgordon's comment, November 4, 2016 10:36 AM
Thank you @Antonios Bouris :-)
janlgordon's comment, November 8, 2016 10:44 AM
Thank you @Negotei Elena :-)
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The Power of Video Marketing for Business

The Power of Video Marketing for Business | Business Improvement and Social media | Scoop.it
Video is no longer and up-and-coming marketing tactic. It's here, and more and more businesses are using its power to create more influence for their brands

Via janlgordon
janlgordon's comment, October 4, 2016 10:44 AM
Thank you @Jekaterina Cernobrovaja :-)
janlgordon's comment, October 5, 2016 10:42 AM
Thank you @Anuj Saxena & @oconnorandkelly :-)
janlgordon's comment, October 7, 2016 11:00 PM
Thank you @MiniTool Software :-)
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Clip, Upload and Organize Video Clips Into Dedicated Channels with Waywire


Via Robin Good
Henrik Safegaard - Cloneartist's curator insight, April 19, 2013 7:24 AM
Collect and organize videos into wires you can share.

Video is everywhere these days. Whether it’s on a website or on your phone use #waywire to organize it all in one place. Express yourself and your interests or tell a story by arranging videos and creating wires that others can follow.

Robin Good's comment, April 22, 2013 11:42 AM
Thank you Lydia. Glad to be of help.
Share to say thanks.
Kostas Tozis D Skhnotheths's curator insight, May 4, 2013 3:39 PM

likeeeeeeee