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Scooped by Ricard Lloria
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Great Products Need Great Stories — Here’s What's Involved

Great Products Need Great Stories — Here’s What's Involved | Business Improvement and Social media | Scoop.it
From medium.com - November 14, 2017 3:35 AM
If there are any two existential questions a product manager wrestles with, they would be: (1) What makes a great product? and (2) How do you translate that greatness into a narrative that compels…
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Dr. Karen Dietz's comment November 14, 2017 4:49 PM
Thank you Os! It's great to be back in the game :)
Dr. Karen Dietz's comment November 14, 2017 4:51 PM
Thank you Ricard for the rescoop! It's good to be back in the game :)
Ricard Lloria's comment, November 15, 2017 4:14 AM
You´re Wellcome Karen, happy to see you again :)
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Scooped by Ricard Lloria
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The Secret To Making Things People Want: 5 Steps

The Secret To Making Things People Want: 5 Steps | Business Improvement and Social media | Scoop.it
From thestoryoftelling.com - May 26, 2015 2:22 PM
The 'by any chance' method is not a marketing strategy and it's no way to build a sustainable business. Here's the alternative.
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Client Storytelling And It's Evolution 

Client Storytelling And It's Evolution  | Business Improvement and Social media | Scoop.it
From www.creativereview.co.uk - May 30, 2017 3:31 AM
When you need to involve and enthuse clients with the projects you are working on together, video can be a far more effective presentation tool than the trusty PDF or PowerPoint. Made by Many's Alex Harding shares how they use video to tell product stories
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