Business Improvement and Social media

Apple Inc. is the latest big brand to face a potential customer data loss conundrum. But it’s joining a long list of well-known brandsthat have suffered a similar or even worse fall out.

An intruder attempted to scrape personal information of users of Apple’s developer Web site, Apple announced in an e-mail to its site users. “Sensitive personal information was encrypted and cannot be accessed, however, we have not been able to rule out the possiblity that some developers’ names, mailing addresses, and/or email addresses may have been accessed.”

Via Berend de Jonge, John van den Brink