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One of the hardest things for any entrepreneur to figure out (after how to make money) is building a healthy, focused, powerful company culture.
It's easier said than done, especially in today's world of outsourcing, teams that live across the country from each other, virtual assistants, etc.
However, I've seen, time and again, that when a company knows how to make money AND gets their culture right, they're pretty much guaranteed to succeed. One without the other doesn't last long.
To drill down into the magic of doing this, I invited my good friend Gunnar Lovelace onto The School of Greatness.
Gunnar is the founder of the super-successful online warehouse of health foods at wholesale prices, Thrive Market.
Via The Learning Factor
The key to creating incredible culture at a company is to attract the best talent and employees who are aligned with the purpose behind the work.