Second Screen Social has been around far longer than most people realise, and it's possibilities are immense. Here's a quic
Via janlgordon
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janlgordon's curator insight,
April 10, 2017 10:27 PM
I selected this article from Curatti written by Raymond Morin because it explains the latest results by Nielsen on the habits of social media users.
The biggest audience on social media is not millennials after all.
The Changing Landscape in Marketing Online
People between the ages of 35 and 50 spend the most amount of time on social networks. I agree that this reveals the younger generation prefer to spend their time on mobile devices.
Morin explains the details of the study and explains how brands need to respect the values of their community with genuine interactions on social media.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Lead feature image copyright: 123rf.
Read full article here: http://ow.ly/JS2q30aKxiL Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today |
I selected this article from Curatti written by Shelly Kramer because it provides insights on the way people interact on social media from their devices.
The world of technology has shifted in the way we conduct our marketing online
How Second Screen Social Affects Social Media
Most consumers use multiple platforms to get their information and make purchases. I agree that marketers should fully understand how their audience is viewing brands.
Kramer explains how we have evolved into using several different devices in our social interactions.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Featured image: http://blog.union.co/social-tv-is-now-how-second-screen-apps-connect-viewers-to-their-favorite-shows
Read full article here: http://ow.ly/pasA30aQEJb
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today