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Rescooped by Ricard Lloria from Organisation Development
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The Surprising Influence Of Brain Science On Your Digital Strategy

The Surprising Influence Of Brain Science On Your Digital Strategy | Business Improvement and Social media | Scoop.it
Imagine walking into your office, where a hum of brain cells are working together to respond to opportunities, risk, and market demand with flexibility and speed. People in many roles and areas of expertise are not afraid to bring up new ideas for consideration; they collaborate freely and discuss ideas with no threat of conflict. You immediately sense an energy of high engagement and motivation as you walk through the reception door.

Such a workplace culture is a dream that could power newsworthy growth, and it is one of many reasons many executives choose to invest in digital technology. However, according to Dr. Jenny Brockis, an authority in the science of high performance and author of Future Brain: The 12 Keys to Create Your High-Performance Brain, technology adoption is only one piece of a much larger digital transformation puzzle.

During the Americas’ SAP User Group (ASUG) Webcast “Brain Fitness: The 12 Keys to Create Your High-Performance Brain,” Brockis explained, “If we better understand why we think and act the way we do, not only can we help ourselves perform better, but it also allows us to appreciate what might be going on for someone else.”

Via David Hain
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Rescooped by Ricard Lloria from Business: Economics, Marketing, Strategy
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New Study Touts Benefits of Customer Service on Twitter - Search Engine Journal

New Study Touts Benefits of Customer Service on Twitter - Search Engine Journal | Business Improvement and Social media | Scoop.it

Are you responding to your customers' tweets on Twitter? If not, you could be losing out on revenue and loyalty, according to a new Twitter study.


Via Pantelis Chiotellis
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Rescooped by Ricard Lloria from Business: Economics, Marketing, Strategy
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The Hard Truth About #SocialMedia By @jeffBullas

The Hard Truth About #SocialMedia By @jeffBullas | Business Improvement and Social media | Scoop.it

The social media I signed up for isn't the same today. So what's the hard truth about social media today that you need to know? What can you do about it?


Via Pantelis Chiotellis
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Rescooped by Ricard Lloria from Blue Sky Change
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Relieving pain points of change management for digital transformation

Relieving pain points of change management for digital transformation | Business Improvement and Social media | Scoop.it
What’s hard about change management for digital transformation projects? Rahul Gupta of Capgemini explains.

Via Virtual Global Coaching
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Rescooped by Ricard Lloria from The MarTech Digest
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A Tool to Map Your Next Digital Initiative - HBR

A Tool to Map Your Next Digital Initiative - HBR | Business Improvement and Social media | Scoop.it
It is useful to think about investments in digital as essentially investments in change. It includes changes in how an organization interacts with its customers, citizens, or patients; in operational processes; in business models; in supply chain relationships; and in how employees use information to generate insight.

One tool that I have used to great effect to improve the likelihood of a successful result from digital investments is the benefits dependency network (BDN). This tool seeks to get managers to identify and map all the changes that they will be required to make if expected benefits and outcomes are going to be delivered. It also illustrates very clearly how this change will be enabled and shaped by digital technologies. The resultant network shows how each of the expected benefits will be delivered through a combination of technology and business changes and how these are related to each other.

Via Marteq
Marteq's curator insight, June 5, 2016 9:58 PM

NEW: Experience Remarkable Planning Accuracy With New, FREE Growth Hacking Tool. Go here: http://goo.gl/UjcA8x 

Rescooped by Ricard Lloria from Business: Economics, Marketing, Strategy
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Digital Disruption: The Growth Multiplier - Accenture

Digital Disruption: The Growth Multiplier - Accenture | Business Improvement and Social media | Scoop.it

Learn how recalibrating digital investments can help companies realize higher productivity and growth in the digital economy.


Via Pantelis Chiotellis
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