As with so much else in the world of business, buyer insights have been disrupted by the changing habits brought about by digita
Via janlgordon
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Josette Williams's curator insight,
July 5, 2013 4:33 PM
This content powerfully points out the massive shift that has happened in marketing today. Is your company adapting?
Richard Stadler's curator insight,
July 8, 2013 4:33 AM
The purchase process is no longer linear, it is not even predictable. Chaos Theory, here we come... |
janlgordon's curator insight,
May 9, 2017 10:32 PM
I selected this article from Curatti written by Andy Capaloff because it explains how to understand your customers from their perspective.
We need to provide the same level of customer service that we would want to receive.
Improve Your Customer Relationships
In order to be a successful business we need to reach our customers where they are at. I agree that you can create a better experience by understanding their needs and desires.
Capaloff explains how to get into the minds of your customers by putting yourself in their shoes.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/QLcE30bApKv
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
Annette Schmeling's curator insight,
January 24, 2013 12:13 AM
Honesty, Openness, Diversity, Self-Awareness - great values to keep in mind as you engage in Social Media.
janlgordon's comment,
January 24, 2013 12:35 AM
Thank you Annette Schmeling for your comment, I'm in complete agreement.
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I selected this article from Curatti written by Tony Zambito because it explains how outdated buyer insights can affect our B2B sales.
You can reach your prospects through a better understanding of why customers make a purchase.
Exploring the B2B Buyer Journey
The digitization of business has changed the buyer landscape significantly. I agree that your customers will respond as you reach them where they are at.
Zambito shows you several ways to gain better insights on your prospects and how to improve your B2B sales.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/JPQr30cap5v
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today