Business Improvement and Social media

I selected this article from Curatti written by Joan Selby because it provides insights into how to effectively create quality content your audience will love.

Fuel your marketing efforts with fresh, original content.

Content Marketing Success Strategies

Many marketers publish articles in order to boost their visibility online. I agree that you need to have a plan in place that will take your marketing to the next level.

Selby explains the impact of great content on your business growth.

Here's what caught my attention:

• Transform your old content into new blog posts. For example, create a video how-to guide or promote a series of posts in an eBook.

• Avoid stepping over the line of recreating articles and plagiarism. Use tools like Feedly to help find ideas and repurpose what you already have.

• Be selective when it comes to using user-generated content. This is where the comments section on your blog can be helpful in encouraging feedback.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

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Read full article here: http://ow.ly/Fm3h30ajBR0

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Do people actually read the content? Will it keep them following you?