We have put together a short list containing four simple yet effective tricks you can use to boost your content marketing efforts
Via janlgordon
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janlgordon's curator insight,
January 26, 2014 2:00 PM
Quite a stir was made a week ago, when Mark Schaefer published his Content Shock article on the businessesgrow blog.
A paraphrasing of the question he asked was, ‘At what point does the exponential increase in content production make the cost of trying to grab and hold attention no longer cost-effective?’
The topic resonated me as well as many others and the responses were swift, including Shel Holtz, Sonia Simone of Copyblogger and Marty Smith, the first two of which are discussed in the piece published in curatti.com (Marty’s piece was published too late to be included).
We don’t feel that Content Shock is something that any of us need to be concerned over.
Let’s not forget that
“As content continues to grow, search keeps pace by constantly improving. “
“Semantic Search may be beyond most people now, but it will become a part of everyone’s life even if in the same mysterious way that a car engine helps that wonderful machine convey us from point A to point B.”
And amongst those who stand to gain from the situation are:
“Discerning Curators who understand the needs of their readers because they are consumers of the same content, only sharing what blows them away!”
… a statement which is at least partly backed up here by an end user perspective:
“When I need to research something, I go to a few trusted sources and get what I want, when I want it.”
The message to readers is: “If someone is out there filtering the deluge of articles that you might otherwise have to work your own way through…. it removes the burden of you having to deal with the ever growing content mountain.”
So is Content Shock real? With all the excellent curators and filtering tools available ....... Only for those who insist on reading every source for themselves Reviewed and written by Jan Gordon for Curatti covering Curation, Social Business and Beyond
janlgordon's comment,
June 19, 2013 12:38 AM
Mithu Hassan Sorry I'm so late in getting back to you - you're very welcome, happy you liked it!!
santina kerslake's curator insight,
September 5, 2013 3:11 PM
Do people actually read the content? Will it keep them following you? |
janlgordon's curator insight,
March 22, 2017 5:15 PM
I selected this article from Curatti written by Ashley Faulkes because it explains the process of running a blog and then turning it into a business.
The story of how one blogger became a businessman.
Going From Blogger to Business Owner
Starting a blog can involve a lot of learning curves along the way. I agree that content marketers need to fully understand digital marketing in order to be successful in business.
Faulkes provides his own perspective on what it takes to run a successful blogging business.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/9vT530aam4V
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
Chuck Bartok's curator insight,
March 23, 2017 10:25 AM
Blogging is and has been a rewarding effort .
Lydia Gracia's curator insight,
February 26, 2014 8:45 AM
Magnifique infographie sur le pourquoi du comment de la Curation de Contenus dans une stratégie de Branding. |
I selected this article from Curatti written by Joan Selby because it provides insights into how to effectively create quality content your audience will love.
Fuel your marketing efforts with fresh, original content.
Content Marketing Success Strategies
Many marketers publish articles in order to boost their visibility online. I agree that you need to have a plan in place that will take your marketing to the next level.
Selby explains the impact of great content on your business growth.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
.
Read full article here: http://ow.ly/Fm3h30ajBR0
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today