Business Improvement and Social media

I selected this article from Curatti written by Niraj Ranjan because it provides insights into how to create quality and relevant content.

You don't need to be a writing expert in order to create great articles for your blog.

Content Writing Success Steps

Many bloggers waste time by producing content that does not reach their audience. I agree that it is not too late to change your approach.

Ranjan explains how to produce a quality articles that your audience will love.

Here's what caught my attention:

• Content curation is not only about writing articles -- it's also a product of knowing your target audience. This could include branded images, increasing signups, webinars, and improving the topics.

• There are many tools available to help make your content writing easier. You can use these to brainstorm your ideas, editing, better headlines, ect.

• Instead of focusing on writing alone mix up your content with infographics, graphs, and more. Other examples include video tutorials, presentations, or a series of posts.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

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Read full article here: http://ow.ly/nnK430czmyN

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I selected this article from Curatti written by Shelly Kramer because it provides insights into the power of audio for your content marketing strategy.

Attract a larger audience with audio content.

Why Your Business Needs Audio Content

Both podcasts and live audio through Facebook are on the rise. I agree that you need to include this medium in order to take your marketing to the next level.

Kramer explains the impact of audio content on your business marketing reach.

Here's what caught my attention:

• Creating audio content is just the beginning. You also need to know how to execute a good marketing strategy to get the word out.

• Consumers who get their content on the go are the most popular target market for audio. You should include this in at least 10 percent of your marketing budget.

• It's very cost effective to use audio over video. This does not mean, however; that you should slack on the quality of the broadcast.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

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Read full article here: http://ow.ly/tzxQ30crIAh

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I selected this article from Curatti written by Eleonora Zolotaryova because it shows you how to learn more about SEO for better content.

Understand how to attract more traffic to your website and content.

4 Resources to Help You Learn About SEO

In order to get more visitors and readers you need to have the right knowledge. I agree that by learning more about SEO your business can build a successful online presence.

Zolotaryova provides unique resources you can use to improve your marketing strategy.

Here's what caught my attention:

• Content marketers can get a better understanding of SEO in order to learn more about their niche and create new ideas. They can also increase their conversion rates with a lower cost.

• You need to use the right keywords in order to attract the traffic you deserve. A poorly crafted headline can decrease your website traffic.

• Create better content by understanding algorithms. Your readers should be your primary consideration for tackling your SEO strategy.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

Read full article here: http://ow.ly/J3Q230axod2

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Some things we know are better with age, like wine and wisdom, but content? Seriously? Read on to see stats showing why your old content can be a power horse for generating increased site traffic and search results.

I selected this article from Curatti written by Alice Elliott because she explains why your blog posts are seeing a decline in comments.

Learn why your articles are not getting as much feedback as they did a few years ago.

Why Blog Comments are on the Decline

It can be difficult for any blogger to see a lack of response after working hard on a blog post. I agree that in order to attract comments you need to evaluate how your blog is being perceived.

Elliott explains the reasons why blogs are not experiencing the same amount of comments that they once did.

Here's what caught my attention:

• First, take a look at your topics and find out whether these are actually what your audience wants to read. Second, is your content a conversational style? If not, it may need to be tweaked.

• Don't avoid a subject that is serious in nature -- you might be losing readers because of it. Write what your subscribers are looking for instead of playing it safe.

• Put both personality and passion into your content. Reveal more about yourself personally, and back up what you say with facts.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of Alice Elliott.

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Read full article here: http://ow.ly/SL6Z30cx2Xd

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

I selected this article from Curatti written by Lisa Sicard
 because it provides insights on how to connect with other bloggers in order to improve your reach.

It takes a village to make your blog successful.

How to Forge Great Blogger Relationships

Increasing visitors and subscribers can be a lonely process for bloggers. I agree that you can be successful by meeting other blog owners who can help you.

Sicard explains the best ways to make new connections in order to improve your blogging strategy.

Here's what caught my attention:

• Meeting other bloggers can help you troubleshoot problems such as a bad plugin. They can assist in things that you don't have time for.

• If you see something is not working on someone else's blog let them know. Don't call it out over social media and respect their schedules.

• Network with other bloggers such as in Facebook groups to get things done. There's a lot to learn from others who have been successful in blogging.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Read full article here: http://ow.ly/NUe330bKTNf

Featured image: Copyright: ‘https://www.123rf.com/profile_rawpixel‘ / 123RF Stock Photo

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Quite a stir was made a week ago, when Mark Schaefer published his Content Shock article on the businessesgrow blog.

A paraphrasing of the question he asked was, ‘At what point does the exponential increase in content production make the cost of trying to grab and hold attention no longer cost-effective?’

The topic resonated me as well as many others and the responses were swift, including  Shel Holtz, Sonia Simone of Copyblogger and Marty Smith, the first two of which are discussed in the piece published in curatti.com (Marty’s piece was published too late to be included).

We don’t feel that Content Shock is something that any of us need to be concerned over. 

Let’s not forget that

“As content continues to grow, search keeps pace by constantly improving. “

“Semantic Search may be beyond most people now, but it will become a part of everyone’s life even if in the same mysterious way that a car engine helps that wonderful machine convey us from point A to point B.”

And amongst those who stand to gain from the situation are:

“Discerning Curators who understand the needs of their readers because they are consumers of the same content, only sharing what blows them away!”

… a statement which is at least partly backed up here by an end user perspective:

“When I need to research something, I go to a few trusted sources and get what I want, when I want it.”

The message to readers is: “If someone is out there filtering the deluge of articles that you might otherwise have to work your own way through…. it removes the burden of you having to deal with the ever growing content mountain.”

So is Content Shock real?  With all the excellent curators and filtering tools available ....... Only for those who insist on reading every source for themselves

Reviewed and written by Jan Gordon for Curatti covering Curation, Social Business and Beyond