This is my interview for the Summit on Content Marketing. The subject is "Blogging Blunders (and how to avoid them)" It's audio with slides. Watch or listen
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janlgordon's curator insight,
June 12, 2017 4:18 PM
I selected this article from Curatti written by Alice Elliott because she explains why your blog posts are seeing a decline in comments.
Learn why your articles are not getting as much feedback as they did a few years ago.
Why Blog Comments are on the Decline
It can be difficult for any blogger to see a lack of response after working hard on a blog post. I agree that in order to attract comments you need to evaluate how your blog is being perceived.
Elliott explains the reasons why blogs are not experiencing the same amount of comments that they once did.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of Alice Elliott. . Read full article here: http://ow.ly/SL6Z30cx2Xd
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Stephen Dale's curator insight,
June 14, 2017 4:46 AM
Some useful tips for bloggers - both novice and experienced.
janlgordon's curator insight,
June 6, 2017 6:08 PM
I selected this article from Curatti written by Mandeep Singh because it shows you how to improve your website rank with organic SEO techniques.
There are three phases to search engine optimization that can help improve your website visibility.
3 Pillars to SEO Success
You can improve your ranking in search with the right methods in place. I agree that authority and trust are built upon original content with organic methods.
Singh provides 3 ways you can use to improve your SEO strategy.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Read full article here: http://ow.ly/wZEj30cnonl
Featured image: Copyright: ‘https://www.123rf.com/profile_kirillm‘ / 123RF Stock Photo
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janlgordon's curator insight,
April 24, 2017 11:09 PM
I selected this article from Curatti written by Joan Selby because it provides insights into how to effectively use video and multimedia to capture your audience's attention.
Bring more to your content marketing through the power of interaction.
Visual Content Marketing Success Strategies
A blog post can stand out from the rest by including a strong video that captures the reader's attention. I agree that you need to include visuals in order to take your marketing to the next level.
Selby explains the impact of interactive content on your business marketing reach.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf. . Read full article here: http://ow.ly/gZjy30b8M3Y
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
March 29, 2017 4:50 PM
I selected this article from Curatti written by Catherrine Garcia
Finding fresh, original content can be a challenge for bloggers.
How to Find Trending Content
Content should keep your audience interested and engaged. I agree that you can be successful by using the right methods and resources to find what is shared the most.
Garcia explains the best steps to content research.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/J1bs30anKmC
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
March 7, 2017 9:08 PM
I selected this article from Curatti written by Shelly Kramer because it provides insight into how to effectively use long form content to capture more readers.
Why long form content is well received by your audience.
Long Form Content Success Strategies
Most readers prefer digestible, longer content. I agree that you need to write it in a way that adds value to your community.
Kramer explains the impact of long form content on your blog.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf. . Read full article here: http://ow.ly/iNl2309GWns
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
February 28, 2017 11:06 PM
I selected this article from Curatti written by Andy Capaloff because it explains why you should avoid "dofollow" links when publishing sponsored posts.
Why follow links are a turn-off when it comes to Google search.
Avoid Using Follow Links in Sponsored Posts
In order to maintain growth on your blog it's important to follow the rules when it comes to search. I agree that your sponsored posts should not include "dofollow" links in order to avoid penalties and losing valuable traffic.
Capaloff explains the rules that Google has set forth and how they calculate your PageRank.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Read full article here: http://ow.ly/ITMA309sA7T
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
February 19, 2017 10:56 PM
I selected this article from Curatti written by Ruchika Sharma
Focus on engaging your audience with a solution and strong call to action.
How to Use Effectively Publish Content
Content should be tailored for your target audience's needs and desires. I agree that you can be successful by appealing to their pressing questions and offering them a compelling solution that they will want to buy into.
Sharma explains the basics of content planning that stands out to your community.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/TFbV3099Qkm
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
November 17, 2016 9:12 PM
I selected this article from Curatti written by Derek Miller because it provides insight into how to increase your audience with curated content.
Use re-publishing methods to draw in more readers.
Curated Content Can be Effective in Building Your Community
You can keep your audience interested and engaged by curating articles on your blog and on social media. I agree that combining your content into easily digestible resources will help it spread a lot farther over multiple channels.
Miller explains the different types of curation and how to be most effective in reaching your readers.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123RF. . Read full article here: http://ow.ly/SVmU306i1yP
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
January 26, 2014 2:00 PM
Quite a stir was made a week ago, when Mark Schaefer published his Content Shock article on the businessesgrow blog.
A paraphrasing of the question he asked was, ‘At what point does the exponential increase in content production make the cost of trying to grab and hold attention no longer cost-effective?’
The topic resonated me as well as many others and the responses were swift, including Shel Holtz, Sonia Simone of Copyblogger and Marty Smith, the first two of which are discussed in the piece published in curatti.com (Marty’s piece was published too late to be included).
We don’t feel that Content Shock is something that any of us need to be concerned over.
Let’s not forget that
“As content continues to grow, search keeps pace by constantly improving. “
“Semantic Search may be beyond most people now, but it will become a part of everyone’s life even if in the same mysterious way that a car engine helps that wonderful machine convey us from point A to point B.”
And amongst those who stand to gain from the situation are:
“Discerning Curators who understand the needs of their readers because they are consumers of the same content, only sharing what blows them away!”
… a statement which is at least partly backed up here by an end user perspective:
“When I need to research something, I go to a few trusted sources and get what I want, when I want it.”
The message to readers is: “If someone is out there filtering the deluge of articles that you might otherwise have to work your own way through…. it removes the burden of you having to deal with the ever growing content mountain.”
So is Content Shock real? With all the excellent curators and filtering tools available ....... Only for those who insist on reading every source for themselves Reviewed and written by Jan Gordon for Curatti covering Curation, Social Business and Beyond |
janlgordon's curator insight,
June 13, 2017 6:14 PM
I selected this article from Curatti written by Niraj Ranjan because it provides insights into how to create quality and relevant content.
You don't need to be a writing expert in order to create great articles for your blog.
Content Writing Success Steps
Many bloggers waste time by producing content that does not reach their audience. I agree that it is not too late to change your approach.
Ranjan explains how to produce a quality articles that your audience will love.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf. . Read full article here: http://ow.ly/nnK430czmyN
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
Liliana's curator insight,
July 12, 2017 7:26 PM
Se lo eligiĂł porque abre espacio a tips que pueden aportar y para dar otra mirada al tema.
janlgordon's curator insight,
June 9, 2017 12:09 AM
I selected this article from Curatti written by Shelly Kramer because it provides insights into the power of audio for your content marketing strategy.
Attract a larger audience with audio content.
Why Your Business Needs Audio Content
Both podcasts and live audio through Facebook are on the rise. I agree that you need to include this medium in order to take your marketing to the next level.
Kramer explains the impact of audio content on your business marketing reach.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf. . Read full article here: http://ow.ly/tzxQ30crIAh
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
May 15, 2017 11:42 PM
I selected this article from Curatti written by Lisa Sicard
It takes a village to make your blog successful.
How to Forge Great Blogger Relationships
Increasing visitors and subscribers can be a lonely process for bloggers. I agree that you can be successful by meeting other blog owners who can help you.
Sicard explains the best ways to make new connections in order to improve your blogging strategy.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Read full article here: http://ow.ly/NUe330bKTNf
Featured image: Copyright: ‘https://www.123rf.com/profile_rawpixel‘ / 123RF Stock Photo
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
April 4, 2017 12:10 AM
I selected this article from Curatti written by Eleonora Zolotaryova because it shows you how to learn more about SEO for better content.
Understand how to attract more traffic to your website and content.
4 Resources to Help You Learn About SEO
In order to get more visitors and readers you need to have the right knowledge. I agree that by learning more about SEO your business can build a successful online presence.
Zolotaryova provides unique resources you can use to improve your marketing strategy.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/J3Q230axod2
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
March 8, 2017 7:29 PM
I selected this article from Curatti written by Vaibhav Kakkar because it provides insight into how to find great content with Reddit.
Use Reddit to find topics your audience will love.
How Reddit Can Help You Find Better Content
You can gather useful ideas from your readers through this long-standing network. I agree that Reddit is an invaluable resource for bloggers and marketers.
Kakkar shows how to effectively use this platform for your content strategy.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123RF. . Read full article here: http://ow.ly/cUEM309J8gD
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
March 2, 2017 5:36 PM
I selected this article from Curatti written by Bryan Kramer because it provides insight into how to capture your readers with smaller content.
Why bite-sized content is effective in getting your message out.
Publish Smaller Articles to Attract More Readers
There are many who will not read longer articles for whatever reason. I agree that you can capture these readers by condensing your information.
Kramer explains the impact of bite-sized content on your blog.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of https://maierlawgroup.com/ . Read full article here: http://ow.ly/nhqx309xaug
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
February 22, 2017 1:37 AM
I selected this article from Curatti written by Alice Elliott because it provides insight into how to improve your blog posts with a great headline.
The purpose of your headline is to draw in and hook your readers.
How to Create an Attractive Headline
You can keep your audience interested and engaged by writing catchy titles. I agree that this will help attract more attention to your blog blog posts.
Elliott explains the different types of headlines and how to be most effective in reaching your readers.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of Alice Elliott. . Read full article here: http://ow.ly/2lIb309eJ23
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
January 2, 2017 5:52 PM
I selected this article from Curatti written by Tony Zambito because it provides insights on how digital and online information has transformed content marketing.
The idea of strategizing content has diminished over the last few years due to mobile and technology trends.
Why Context is More Important Than Content
Content should be tailored for your audience and what makes sense to them specifically. I agree that you can reach more people by reducing the amount of information being presented to them.
Zambito explains the basics of context in how it relates to today's online consumer.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of Tony Zambito.
Read full article here: http://ow.ly/l7qK307CKXw
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
November 16, 2016 8:58 PM
I selected this article from Curatti written by Susan Gilbert because it provides the best resources that will help you build a successful content marketing strategy.
Build a larger audience and increase visibility with better content.
12 Tools to Build a Blog Online
When it comes to building more leads and sales you need to have build authority in your niche with compelling copy. I agree that taking advantage of the right resources will help you become more successful.
Gilbert recommends the best tools and apps that are the most commonly used for content marketing. You will be able to better reach your community who will want to share your articles.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of Pixabay.
Read full article here: http://ow.ly/yvy8306fz8s
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
nicoleta susanu's curator insight,
November 17, 2016 11:18 AM
4 helpful tools around a specific area of your business.
Albert Green's comment,
September 11, 2013 9:43 AM
Although the idea is very interesting, I don't see any valid arguments that OLD content is the key to high rankings. You even can't say there's a correlation here because 14/30 pages are less then 1 year old and 16/30 are more than 1 year old.
The method for determining OLD website is also faulty since the age of domain is not the same as the age of the content itself. So if the page has been updated within this year, it should be labeled as new. To my mind, 90% of the TOP10 search results pages have been updated during last year, so this would mean that NEW content is the key to high rankings. And since this is just a hypothesis, I must present an actual trend that has been spotted by SEO specialists recently. After latest Google Search engine updates, fresh content easily wins over old content with a lot of backlinks. If OLD content was the king, there would be NO fresh content (up to 1 month old) on first page at all.
Karen Tracey McCarty's curator insight,
January 30, 2014 12:07 PM
Some things we know are better with age, like wine and wisdom, but content? Seriously? Read on to see stats showing why your old content can be a power horse for generating increased site traffic and search results. |
I selected this article from Curatti written by Andy Capaloff because it provides additional insights into common mistakes made in blogging.
It's important to understand what makes a good blogger.
More Blogging Blunders
Many marketers make mistakes when it comes to writing articles. I agree that you need to take a look at the mistakes of others in order to have a good understanding of what works.
Capaloff explains further insights from several interviews with top bloggers at the Summit for Content Marketing, and what to look for when it comes to a great blog post versus a poor one.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Lead feature image: 123rf
Read full article here: http://ow.ly/3jdj30cFbpV
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today