Business Improvement and Social media

I selected this article from Curatti written by Shelly Kramer because it provides insights into the power of audio for your content marketing strategy.

Attract a larger audience with audio content.

Why Your Business Needs Audio Content

Both podcasts and live audio through Facebook are on the rise. I agree that you need to include this medium in order to take your marketing to the next level.

Kramer explains the impact of audio content on your business marketing reach.

Here's what caught my attention:

• Creating audio content is just the beginning. You also need to know how to execute a good marketing strategy to get the word out.

• Consumers who get their content on the go are the most popular target market for audio. You should include this in at least 10 percent of your marketing budget.

• It's very cost effective to use audio over video. This does not mean, however; that you should slack on the quality of the broadcast.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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Read full article here: http://ow.ly/tzxQ30crIAh

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I selected this article from Curatti written by Scott Aughtmon because it provides insights into what can be overlooked in content marketing.

How a boy's hunger for a cheeseburger can teach us about a winning content strategy.

Content Marketing Success Story

Many marketers are not effective when it comes to publishing articles their audience will love. I agree that you need to have an understanding of the process for the reader.

Aughtmon explains how to produce a great content marketing plan.

Here's what caught my attention:

• Do everything you can to please your target market and customers. When you do this your results will be much better.

• A good marketer truly understands what marketing is and what it can do. They can reach their readers by appealing to their needs and desires.

• How you approach your audience affects the process of digesting content. This directly impacts a buyer's decision making process.

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Read full article here: http://ow.ly/Fm3h30ajBR0

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I selected this article from Curatti written by Alice Elliott because she explains the importance of including a CTA in your blog posts.

Attract more readers with a focused call-to-action in your posts.

How to Create an Great CTA

Many of us include a call-to-action on our websites -- but our articles should have this, too. I agree that this will improve your chances of having your readers take action after reading the message.

Elliott explains what a difference a focused call-to-action can make in your blog posts.

Here's what caught my attention:

• Never assume that the reader knows exactly what to do after they read your blog post. Show them what to do and how.

• Ask your readers to share the post on social media with their friends and family members. This is a great way to attract a larger audience.

• Choose a subject that is easy to relate to. Write about how you feel encouraging your readers to join in on the conversation.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of Alice Elliott.

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I selected this article from Curatti written by Alice Elliott because she explains how to write a blog post that is more readable.

Attract more readers with content that it suitable to them.

How to Create an Attractive Post

It's great to have a strong number of subscribers -- but you need strong content to go along with that. I agree that your audience needs to be both educated and entertained in order to capture their attention.

Elliott explains how to improve your articles and write the perfect post.

Here's what caught my attention:

• The quality of your writing needs to be the best that it can be. You need to write what your audience wants to read in order to retain them.

• Make your blog posts conversational style. Show your own personality in an authentic way to attract more readers. Include your own anecdotes and stories to keep their interest.

• A good post contains value and is useful to the reader. Write something that can make a real difference in their lives.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of Alice Elliott.

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Read full article here: http://ow.ly/45vp30azSQI

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I selected this article from Curatti written by Catherrine Garcia
 because it provides insights on how to find the best topics for your blog content.

Finding fresh, original content can be a challenge for bloggers.

How to Find Trending Content

Content should keep your audience interested and engaged. I agree that you can be successful by using the right methods and resources to find what is shared the most.

Garcia explains the best steps to content research.

Here's what caught my attention:

• It's still very important to find the right keywords for your topics. Use Google's tools to discover what's most popular and trending.

• Jump into question and answer websites and social media curation resources into order to discover the most popular headlines and ideas in your niche.

• Use blog comments to not only gain valuable feedback, but to learn more about what your readers want. It's there that you'll see discussions that pertain to questions they need to have answered.

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I selected this article from Curatti written by Ashley Faulkes because it explains the process of running a blog and then turning it into a business.

The story of how one blogger became a businessman.

Going From Blogger to Business Owner

Starting a blog can involve a lot of learning curves along the way. I agree that content marketers need to fully understand digital marketing in order to be successful in business.

Faulkes provides his own perspective on what it takes to run a successful blogging business.

Here's what caught my attention:

• Start by learning as much as you can from leading blogging experts. Then brush up on your digital marketing skills in areas like social media, SEO, and email marketing.

• It is not enough to just have a blog. Your business needs to be running your content, not the other way around. If you lack skills you just need to learn more.

• When attending a conference hang out with a few like-minded individuals who will push you to grow. Read as much as you can about the topic of blogging for business.

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I selected this article from Curatti written by Ruchika Sharma
 because it provides insights on how to improve your content curation plan.

Focus on engaging your audience with a solution and strong call to action.

How to Use Effectively Publish Content

Content should be tailored for your target audience's needs and desires. I agree that you can be successful by appealing to their pressing questions and offering them a compelling solution that they will want to buy into.

Sharma explains the basics of content planning that stands out to your community.

Here's what caught my attention:

• Look for previously published content to find at least 5 top keywords for your article. Recommended tools are ahrefs and Buzzsumo.

• Define your topics early on and then brainstorm. Answer the where, what, why and how for your readers.

• It's important to optimize not only your content, but your images as well. This will then help you to optimize your keyword choices.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Tom Jager because it shows you great tools to improve your content marketing strategy.

Increase awareness for your brand with the use of content tools and apps.

6 Winning Content Marketing Tools

In order to improve your reach you need to have the right strategy and resources. I agree that if you'd like to attract an interested audience your business should first produce great content.

Jager provides the six top tools and apps to help make your content strategy become successful.

Here's what caught my attention:

• Stay up to date on the latest trends in your industry with Trendspottr. Use this tool to find influencers, hot hashtags, and the right content at the right time for your community.

• Once you attract new subscribers the next step is to nurture them through email. MailChimp a powerful email marketing automation tool that has a user-friendly interface for the best functionality.

• You don't need to have design skills to create great graphics for your blog posts. Canva makes it very easy to create professional images in an easy-to-use format.

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I selected this article from Curatti written by Gloria Kopp because it shows you how to create content that people will want to engage in and share.

Make your blog articles more appealing to your readers with helpful tools.

Great Content Grows Influence and Attracts Sales

A catchy headline and original content are essential to attracting an audience online. I agree that in order to be effective in reaching your audience you need to take advantage of the right resources.

Kopp provides tools you can use to make your content strategy more effective.

Here's what caught my attention:

• If writer's block is standing in your way then you can get a little help from Blog Title Idea Generator. This resource will help you start creating original ideas with a list of relevant topics to start from.

• You don't have hire an expensive editor to provide an overview of your copy. With Writefull your business can get suggestions for improvements and increase your credibility.

• It's important to mix up your content and keep your audience engaged. Videos are a good way to do this, and WeVideo can help you create a professional look that is informative and entertaining.

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I selected this article from Curatti written by Bryan Kramer because it provides insights on how to to create a solid content marketing plan.

In order for your brand to be noticed it takes both quality and the right strategy from your blog.

Improve Your Content Marketing

Your message should engage and educate your audience. I agree that you can reach more people by understanding the right methods for producing content.

Kramer explains the basics of content marketing and how to clear up any confusion in order to be more effective.

Here's what caught my attention:

• Choose the right audience to focus on such as millennials or older adults. This will help you craft an article that speaks to their needs and desires.

• Discover the best way to share your content through an ROI standpoint. Combine traditional marketing methods with digital techniques.

• Take the time to map out the desired outcome of your marketing efforts. Determine the personas of each individual within the buying process.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Lisa Sicard
 because it provides insights on how to connect with other bloggers in order to improve your reach.

It takes a village to make your blog successful.

How to Forge Great Blogger Relationships

Increasing visitors and subscribers can be a lonely process for bloggers. I agree that you can be successful by meeting other blog owners who can help you.

Sicard explains the best ways to make new connections in order to improve your blogging strategy.

Here's what caught my attention:

• Meeting other bloggers can help you troubleshoot problems such as a bad plugin. They can assist in things that you don't have time for.

• If you see something is not working on someone else's blog let them know. Don't call it out over social media and respect their schedules.

• Network with other bloggers such as in Facebook groups to get things done. There's a lot to learn from others who have been successful in blogging.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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I selected this article from Curatti written by Shyam Bhardwaj because it provides information on how to build authority as a blogger.

An strong blogging community is more important than making money.

Understand How to Become an Authority in Your Niche

As a blogger your connections matter the most -- even above your income streams. I agree that having a strong level of trust will help you establish authority online.

Bhardwaj goes over how to achieve influencer status for your audience.

Here's what caught my attention:

• Writing great content is the first step to attracting attention to your blog. This is a direct reflection of who you are -- the higher the quality the better chances of your articles going viral.

• Conduct research in order to write the best blog posts. People do not like to be deceived -- your articles need to be fact checked and accurate.

• A guest post can help you score more backlinks and website traffic. A reader you influence will spread the word about your blog.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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Read full article here: http://ow.ly/IrJj30aOyyw

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I selected this article from Curatti written by Tony Zambito because it explains the illusion of publishing too much content in order to stand out.

The right way to approach your audience is through high-quality content, not high quantity.

Correct Misguided Thinking for Your Content Strategy

The current thought is to put as much content as possible in front of your readers in order to grow online. I agree that we can lose focus on the quality of the articles by doing this.

Zambito explains the different misconceptions related to content planning and marketing.

Here's what caught my attention:

• Organizations have taken their eyes off of what is taking place in the digital world. The customer experience can get missed when we do not pay attention to this.

• The customer journey is not the same as the content journey. Businesses need to focus on the interactions and experiences instead.

• As content producers we need to move away from a broadcasting mentality. This includes how we personalize what we write.

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I selected this article from Curatti written by Eleonora Zolotaryova because it shows you how to learn more about SEO for better content.

Understand how to attract more traffic to your website and content.

4 Resources to Help You Learn About SEO

In order to get more visitors and readers you need to have the right knowledge. I agree that by learning more about SEO your business can build a successful online presence.

Zolotaryova provides unique resources you can use to improve your marketing strategy.

Here's what caught my attention:

• Content marketers can get a better understanding of SEO in order to learn more about their niche and create new ideas. They can also increase their conversion rates with a lower cost.

• You need to use the right keywords in order to attract the traffic you deserve. A poorly crafted headline can decrease your website traffic.

• Create better content by understanding algorithms. Your readers should be your primary consideration for tackling your SEO strategy.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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Read full article here: http://ow.ly/J3Q230axod2

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I selected this article from Curatti written by Alice Elliott because she explains how to improve your blog by planning ahead.

Use some brainstorming to create a positive focus for your content.

How to Create a Perfect Post

You need to have a game plan for each week of content that you publish. I agree that this will help create a better direction for your blog.

Elliott explains how to improve your blog posts by mapping out your content strategy.

Here's what caught my attention:

• You need to write your articles with the reader in mind. Your audience is in the driver's seat when it comes to blogging success.

• Write blog posts that educate your audience. Share your knowledge and expertise in order to help make improvements in their lives.

• Become a thought leader by writing from a voice of authority. This will be done in your chosen target market or niche.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of Alice Elliott.

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Read full article here: http://ow.ly/IRMz30alsSI

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I selected this article from Curatti written by Shelly Kramer because it provides insight into how to effectively use long form content to capture more readers.

Why long form content is well received by your audience.

Long Form Content Success Strategies

Most readers prefer digestible, longer content. I agree that you need to write it in a way that adds value to your community.

Kramer explains the impact of long form content on your blog.

Here's what caught my attention:

• Search engines tend to rank long form content higher than short form. The more words you have the more opportunity to add relevant keywords.

• Longer content can set you apart from the competition. Especially as you focus more on quality than quantity. This places your business ahead of the game.

• It may take more time to read a lengthy article -- but generally this will be well received by readers. It is well worth the time and investment to write long form content.

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Bookmark and keep handy. Some of the best new tools.

I selected this article from Curatti written by Susan Gilbert because it shows you great tools to help create a successful digital content strategy.

Help create a more efficient WordPress website and content reach for your blog posts.

12 Great Digital Content Marketing Tools

With the right plugins and tools you can help your brand stand out. I agree that in order to attract more a larger audience it's important to take advantage of what's available.

Gilbert provides the best tools to help make your content reach a more successful one.

Here's what caught my attention:

• Find out what your website visitors are looking for through heatmaps, statistics, and behavior. Hotjar will help you understand these things and more.

• Handle multiple types of content from one place. Zerys allows you to use their dedicated project management to produce the best article for your target market.

• Simplify Facebook Messenger and stay in touch with your Fans and followers. Goofy helps you manage this mobile app right from your Apple computer without having to use a smart device.

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I selected this article from Curatti written by Ruchika Sharma
 because it provides insights on how to improve your content with keyword research.

Create a monthly action plan for your articles with the right keywords.

How to Use Keywords Effectively

Content should be made for your target audience. I agree that you can reach more people by conducting research to discover the most applicable topics.

Sharma explains the basics of content planning through keyword research.

Here's what caught my attention:

• Narrow down your focus to ten keywords that you would like to see ranked high on Google. Take a look at what is already showing up in the #1 spot.

• Go to Google and research titles, descriptions, and H1 tags. This will give you insights into your competitors' rankings and which organic keywords they are using.

• After conducting research you should have at least 50 keywords on your list for your brand. The next step is to formulate long tail words that fit your niche and copy.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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Read full article here: http://ow.ly/lca9308qPhB

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I selected this article from Curatti written by Susan Gilbert because it provides the best resources that will help you build a successful content marketing strategy.

Build a larger audience and increase visibility with better content.

12 Tools to Build a Blog Online

When it comes to building more leads and sales you need to have build authority in your niche with compelling copy. I agree that taking advantage of the right resources will help you become more successful.

Gilbert recommends the best tools and apps that are the most commonly used for content marketing. You will be able to better reach your community who will want to share your articles.

Here's what caught my attention:

• Find out what how your content is performing while keeping track of the latest trends with Content Launch. You can use this tool to both organize and produce articles for your readers.

• Gather the latest news to share with your community with ContentGems. This smart resource provides ideas along with targeted keyword search and filters.

• Create a story of your brand with Slidely. Share your content on social media and produce a promo piece for your business.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

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4 helpful tools around a specific area of your business.