Business Improvement and Social media

I selected this article from Curatti written by Alice Elliott because she explains how to improve your blog by planning ahead.

Use some brainstorming to create a positive focus for your content.

How to Create a Perfect Post

You need to have a game plan for each week of content that you publish. I agree that this will help create a better direction for your blog.

Elliott explains how to improve your blog posts by mapping out your content strategy.

Here's what caught my attention:

• You need to write your articles with the reader in mind. Your audience is in the driver's seat when it comes to blogging success.

• Write blog posts that educate your audience. Share your knowledge and expertise in order to help make improvements in their lives.

• Become a thought leader by writing from a voice of authority. This will be done in your chosen target market or niche.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of Alice Elliott.

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Read full article here: http://ow.ly/IRMz30alsSI

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I selected this article from Curatti written by Shelly Kramer because it explains how to find out whether your brand's content has been hijacked.

Protect your valuable blog posts from piracy.

How to Stop Content Theft

As a business it's important to know whether your hard work is being used in an unethical manner. I agree that it's important to find out whether your content is being used in order to preserve your brand reputation.

Kramer shows how to gather the right information on your blog posts in order to protect them.

Here's what caught my attention:

• The Internet makes it easy to steal content in an age of curation. It's okay to do if you get permission and leave an attribution.

• In order to find out whether your articles are being used by someone else you can use some handy tools. Google Alerts and Copyscape are two good ones to start with.

• You can prevent content theft if you are using WordPress with various plugins like Copyright Notice and Yoast SEO. Alternatively you can hire a professional to set up safety measures for you.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

Read full article here: http://ow.ly/e0lP308aWjW

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Artykuł o tym jak zapobiegać kradzieży contentu. 

I selected this article from Curatti written by Mark Preston because it provides insight into how to go beyond re-hashed content and publish original articles.

Why re-publishing methods only improve your website rankings.

Publish Less With More Substance

Each article you publish affects your brand image. I agree that your posts should be less frequent with more substance in order to grow your audience.

Preston explains what options are available to publishing more meaningful blog posts.

Here's what caught my attention:

• A topic that has been published many times over is referred to as re-hashed content. This does more harm than good with less backlinks and interactions.

• Being unique to your brand will help your posts get noticed. Stay true to your message -- this opens the doors to higher profile guest blogging opportunities.

• Make sure your content is far better than what the competition is publishing. Write something that offers something of value that other's don't.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123RF.

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Read full article here: http://ow.ly/egDH307JQPz

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I selected this article from Curatti written by Ruchika Sharma
 because it provides insights on how to improve your content curation plan.

Focus on engaging your audience with a solution and strong call to action.

How to Use Effectively Publish Content

Content should be tailored for your target audience's needs and desires. I agree that you can be successful by appealing to their pressing questions and offering them a compelling solution that they will want to buy into.

Sharma explains the basics of content planning that stands out to your community.

Here's what caught my attention:

• Look for previously published content to find at least 5 top keywords for your article. Recommended tools are ahrefs and Buzzsumo.

• Define your topics early on and then brainstorm. Answer the where, what, why and how for your readers.

• It's important to optimize not only your content, but your images as well. This will then help you to optimize your keyword choices.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

Read full article here: http://ow.ly/TFbV3099Qkm

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I selected this article from Curatti written by Asad Ali because it provides the latest information to help you improve your business website design.

Use this infographic to help your business stand out online.

Design Tips For Business Websites

In a competitive online world there are many different ways you can help capture and retain visitors. I agree that both your content and images need to be informative and attractive.

Ali goes over several website design tips that can help you attract more customers.

Here's what caught my attention:

• You need to have a clear Call to Action (CTA) such as specials, email newsletters, how-to guides, ect. Interactive tools are another great way to attract more leads.

• Give people at least 15 minutes to consume your content. Make sure the design is appealing by breaking up the text with images.

• When a visitor arrives to a business homepage they want to see information on the products and services first. Following that is the contact information, company information, testimonials, and then last is the marketing and social media channel links.

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

Image: Courtesy of 123rf.

Read full article here: http://ow.ly/bE2B307SQrW

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today