Business Communication 2.0: Social Media and Digital Communication
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Business Communication 2.0: Social Media and Digital Communication
This is an online magazine by Bovee & Thill, the leading authors in business communication, and the only authors who provide fully integrated coverage of Business Communication 2.0 in each of their business communication textbooks, published by Pearson. For more information about Bovee & Thill's texts and the exclusive, superior coverage they give to Business Communication 2.0: Social Media and Digital Communication, visit http://blog.businesscommunicationnetwork.com. For instructor examination copies, go to http://blog.businesscommunicationnetwork.com/texts. To find your local Pearson sales representative, visit http://www.pearsonhighered.com/educator. To contact the authors, use this form: https://businesscommunicationnetwork.com/contact-us/. To get a free Comprehensive Guide to Business Communication Instructional Resources, visit http://blog.businesscommunicationnetwork.com/resources. Subscribe to a free weekly newsletter of new posts to all 11 of Bovee & Thill's Online Magazines: http://sco.lt/8kgeVV.
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The Business of Facebook

The Business of Facebook | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

When it comes to the users of Facebook, average users and Internet marketers both see the social network in two completely different lights. The average user . . .


Via thomesss
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A Globe of Searches

A Globe of Searches | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Ever wanted a cool way to see how many people were searching in what different languages in each part of the world?


Via thomesss
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11 Tips You Can Use Today to Develop Outstanding Content for A Blog

11 Tips You Can Use Today to Develop Outstanding Content for A Blog | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

How often should I post on my blog?... How long should my posts be?... Can I have other people write articles for me? How far can I stray from my chosen topic?

 

How do I create incredible content that attracts hundreds of comments and shares? How do I keep people coming back to read everything I publish?

 

At some point, all bloggers have these and dozens of other questions about developing content. Maybe you’re struggling with some of them right now.

 

Here are 11 of my top tips for developing outstanding content for your blog: . . .


Via Martin Gysler, Antonios Bouris
Tom George's comment, November 3, 2011 11:06 AM
Excellent thanks for sharing this today.
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This Is Why People Are Always Misinterpreting Your Emails

This Is Why People Are Always Misinterpreting Your Emails | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Let's assume you're not stupid or a jerk or weird--that you're not misspelling every other word or ending every thought with "OK???!!!!" or citing Hopi Indian blessings in their original tongue.


Let's assume instead that you are either brusque or long-winded . . .

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The Demographics of Social Media

The Demographics of Social Media | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
social media...
Claire Beattie's curator insight, March 16, 2014 3:43 PM

#demographics of #socialmedia - an insight

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Top 10 Small Business Facebook Pages: 2011 Winners!

Top 10 Small Business Facebook Pages: 2011 Winners! | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Here are the winners of Social Media Examiner's Top 10 Small Business Facebook Pages for 2011. These should provide inspiration to all small business owners and they demonstrate what is possible with this low cost marketing method. Great to see an Aussie company take out the #1 spot. 


Via Daniel Watson
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Why Your Organization Needs a Good Storyteller

Why Your Organization Needs a Good Storyteller | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Most organizations have forgotten the art of storytelling, which is why their messages aren’t being remembered.

There are good messages in this article for us all to remember -- about why storytelling is important and the impact that it makes.  This article includes tips for what you'll need to share your stories effectively, along with a few ideas on where to share your stories.

 

For more about storytelling, see Bovee & Thill textbooks, the only business communication textbooks that cover this topic.


Via Daniel Watson
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18 Writing Tools for Grammar, Style, Content

18 Writing Tools for Grammar, Style, Content | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

A great list of grammar and writing tools for bloggers and the rest of us.


Via Robin SellersEDU
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Business Blogging – What You Need to Know

You don't need to be a superstar blogger in order to make your business blog work. There are many aspects involved with online marketing, but learning as you go along is the best approach, we feel. Getting to know your ...

Via Graham Jones
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Why Corporate Blogging Matters

Why Corporate Blogging Matters | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
Why Corporate Blogging Matters. Companies that have added a corporate blog to their online marketing strategy have noticed that it has an immense positive effect on their business. Corporate blogging allows companies to ...

Via Graham Jones
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Internet Psychologist Graham Jones

Internet Psychologist Graham Jones | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
Yet more evidence that blogging is the number one way of generating new business especially in the B2B sector.

Via Graham Jones
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How The World Spends Its Time Online

How The World Spends Its Time Online | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
Millions of people across the world are constantly connected by the internet. Here's a look at what everybody's doing when they're in front of their computer screen.
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A Day in the Internet

A Day in the Internet | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
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Building Success in a Connected World

Building Success in a Connected World | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

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How a Tweet Travels Around the Internet

How a Tweet Travels Around the Internet | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

How a Tweet travels around the Internet


Via thomesss
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10 Twitter Tools Used by Social Media Experts

10 Twitter Tools Used by Social Media Experts | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
With so many Twitter tools out there, it's hard to know which ones to trust with your Twitter account management. So why not take a look at what the social media and industry experts are using!

Via ABroaderView, Antonios Bouris
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When Free Speech Isn’t Quite So Free: Legal Hazards in Online Communication

When Free Speech Isn’t Quite So Free: Legal Hazards in Online Communication | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Millions of bloggers, tweeters, and forum posters appreciate the free-wheeling nature of online communication, but a growing number are learning that free speech sometimes has a steep price. As Santa Clara University’s Eric Goldman emphasizes in this helpful overview article, “Most people have no idea of the liability they face when they publish something online.”


Anonymity is no safeguard, either. Even anonymous posters have been sued for negative remarks after the websites on which they left comments were forced to reveal their identities. . .

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A Look at How Twitter Continues to Shape the English Language

A Look at How Twitter Continues to Shape the English Language | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
Merriam-Webster, a dictionary dating back to the late 19th century would have us think that 'pragmatic' is the word of the year for 2011, and to be perfectly honest, we're left scratching ...

 

Apparently pragmatic was the most searched word in its online dictionary, while other
words in the top 10 list included ambivalence, insidious, didactic, austerity, diversity, socialism, vitriol, as well as the phrase, “après moi le déluge.”


Via maxOz
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Social Media Glossary

Social Media Glossary | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

This is an excellent resource for those new to social media and are confused by the terminology they encounter along the path to understanding and implementing social media activities into a business.


Via Alex Butler, Daniel Watson
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10 Mistakes That Could Be Killing Your Blog

10 Mistakes That Could Be Killing Your Blog | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

(Good tips for your saving your blog)


Via Robin SellersEDU
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26 Tips for Using Images to Engage Fans and Followers

26 Tips for Using Images to Engage Fans and Followers | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
Images and photos: tools, tips and strategies to enhance the visual representation of your business and keep conversations flowing.

Via Robin SellersEDU
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12 Most Successful Corporate Blogs

12 Most Successful Corporate Blogs | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
So there you have it, my list of 12 Most Successful Corporate Blogs. I encourage all businesses to peruse them. You'll find inspiration for building and managing your own corporate blog. Which have I missed?

Via Graham Jones
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How to Merchandise Your Blog Content: 4 Tips for Corporate Bloggers

How to Merchandise Your Blog Content: 4 Tips for Corporate Bloggers | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
When it comes to blogging, we put a whole lot of emphasis on creating content that gets clicked. And, eventually content that fosters loyalty (return visits), behavior change (digging deeper into the site) and action (purchase).

Via Graham Jones
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How Are Mobile Phones Changing Social Media?

How Are Mobile Phones Changing Social Media? | Business Communication 2.0: Social Media and Digital Communication | Scoop.it
Have you ever wondered about the relationship between mobile phones and social media?
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