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Neen-the meme- was born in 2000. Before leaving NY for Los Angeles, I commissioned to Sausalito-based company Lexicon, to come with a new term for Art. It had to be a word that myself and my friends could use, to call the very peculiar feeling of awe-inspiring beauty which rises sometimes from a few artifacts we encounter in the computer screen.
Lexicon, the company that had come with BlackBerry for Research In Motion, Pentium, for Intel and Powerbook for Apple, had its researchers working for different months before they finally send me a list of about 70 names from which to choose. ...
