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More than 25 percent of Millennials are consuming content through their mobile phones, while the preferred portable device for Baby Boomers is a tablet.
Via Neil Ferree, Lauren Moss
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Rescooped by Alfredo Calderón from visualizing social media |
Scoop.it!
Via Neil Ferree, Lauren Moss
Very interesting. I would not have predicted some of these outcomes.
Millennials are morons ;-)
All businesses before they actually become businesses need to ask themselves an important question. That question is who is their main target audience? Once they answer who they are trying to target then they need to know a few things about that specific group of people. That is where this interesting article comes into play.
It mentions the different forms of technology each generation uses. That should be looked at by businesses to make sure that they are able to provide information for every device such as apps for the phones and tablets as well as properly functioning websites for the desktops and laptops.
It also mentions how certain generations are likely to be on the computer at certain times so timing out correctly notifications and emails you want your target audience to see is very important to take into consideration.