On Creating in a Transmedia Universe | Transmedia Storytelling | Scoop.it
“My plan was to not only give [girls] media but also give them real-time activities that they could do off line…”
Jan Bozarth’s Fairy Godmother Academy began as an eight book series for Random House, but quickly expanded into multiple formats, including live events, music, and even its own dance movement. Here she explains her philosophy of creation, or rather, re-creation.
Editorial by Jan Bozarth


Via The Digital Rocking Chair, Henrik Safegaard - Cloneartist