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Social media vs. SEO, which one do you think is better?* If you are a solopreneur or are running a small, or even medium-sized business, your marketing time and dollar are precious. It’s important… 
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From
www
Social media for businesses is a tough nut to crack, so follow these tips to create a real community around your product. Via Ivo Nový
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People are drawn to visuals, particularly on the web. In fact, I’d bet that at least some portion of you have already skipped this section and have begun looking at the photos embedded in this article (don’t fret, I’d do it too).
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Just say no to buying clicks. Do you know what your marketing is doing?
robosheauk's insight:
Brilliant video on the darker side of online advertising.
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Facebook is certainly pushing hard on video content. Following updates this week relating to new video metrics in Page Insights and an algorithm update geared towards showing users more videos, T
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With over 302 million monthly active users, about a Billion registered users, yet many don’t know about the various tools that can track and display the various Twitter stats in graphs and charts. Today we listed 5 awesome Twitter tracking and Analytics tools.... Via Jeff Domansky, Ivo Nový
Dee Reinhardt's curator insight,
July 7, 2015 10:05 AM
Are you taking advantage of Twitter for your business? 
senameintr's curator insight,
July 10, 2015 2:24 AM
Nice tools to analyze what your target audience really loves.
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Do you know who the key influencers in your industry are? Via Ivo Nový
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Do you advertise on Facebook? In this article you'll discover five Facebook advertising tools that save you time and boost your return on investment (ROI).
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We looked at 4.8 million tweets sent through Buffer to determine the most popular times to tweet and the best times for clicks, retweets, and more. Via Jessica Kelly
Jessica Kelly's curator insight,
June 29, 2015 9:39 PM
Anyone else see the big discrepancy between most popular times to tweet and best times to tweet? 
Emily Pomaski's curator insight,
July 1, 2015 11:00 AM
It is sad to think that in today's world we care so much about whether people like us or not, it has been proven that internet use can lead to depression. This depression can come when we feel that we are not being heard, but how can we calculate that? In today's world we consider how many likes, retweets and comments we get on social media sites to be how people say they like us and what we have to say.
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Want to improve your LinkedIn marketing? Are you interested in the latest tips and tools? Here are the latest LinkedIn marketing tips from the experts. Via Noland Hoshino, Ivo Nový
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From
kimgarst
Search engine optimization is all about getting your site to the top of the search engines for your target keywords. Several tactics are used to do this. Via donhornsby, ismokuhanen, Suvi Salo, Ivo Nový
donhornsby's curator insight,
June 25, 2015 8:44 AM
(From the article): Forget about Google for a second. Write detailed material for your readers. Give them the nitty-gritty for whatever you’re writing about. Don’t hold back. You’ll find that many of your readers will share your content with their friends. They’ll also be more likely to engage with it. This will create natural signals that make Google sit up and take notice. A quick recap: SEO is about taking direct action to get your site ranked. CMO is about using your content to indirectly build a variety of signals that tell Google to rank your site higher. Neither strategy replaces the other. They work together, like close brothers or sisters.
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Now Page admins will be able to better measure how their videos are resonating with the Facebook audience. Via Ivo Nový
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An up-to-date guide to sizes and types for using photos and graphics on Facebook timelines and pages. Updated for Facebook's new layout.
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Are you using Facebook ads effectively? In this article, you'll learn how to set up your Facebook ads to generate big results on a small budget.
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We’ve all been there: burning the proverbial midnight oil, writing, rewriting, and editing a new blog post. A final proofread, and you hit publish. Via Brian Yanish - MarketingHits.com
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From
medium
We can shortcut the path to trust and sell more products by leveraging certain behavioral psychology principles called cognitive biases and heuristics. Cognitive biases and heuristics are mental models (sometimes irrational or flawed) used to reduce the time or energy for a task when making judgments. While there are over 100 cognitive biases and heuristics, I want to focus specifically on ones that give your product instant trust in the eyes of the consumer.Hence trust hacking.But first, a warning: I am in no way promoting black hat persuasion tactics for the sole purpose of getting money from people. You must first have a good product that will genuinely help consumers. These tactics will help get your product into more of the right hands. If that is not you, stop reading right now.Onward.... Via Jeff Domansky
Jeff Domansky's curator insight,
June 17, 2015 12:37 AM
Six psychological triggers that can help you in your content marketing strategies.
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Leonardo da Vinci could write with one hand and draw with the other at the same time. I can’t do that. But sometimes I feel just as skilled when I can manage the multiple arms of content marketing. Via Ivo Nový
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So you’re all excited about your shiny new video. It’s all finished and you’re looking forward to the results and the benefits of corporate video. Surely things couldn’t get any better? What if I told you I could dramatically increase your chances of your video being featured on the first page of Google search results for one of your targeted keywords?
Via Ivo Nový
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![What will the Internet Of Things mean for marketers? [Infographic] - Smart Insights Digital Marketing Advice | The Social Media Times | Scoop.it](https://img.scoop.it/nX6ZNuS0PIS8bbgESpQRrSWw5sSWUpOJW0qzle022BE=)
What's does 'IoT' mean for Marketers? The Internet of Things (IoT) is one of the biggest trends in digital technology within the past 5 years. However, dis. Marketing topic(s):Digital marketing platforms. Via Pantelis Chiotellis, Leo Loison
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There’s no denying the power of visual content. Via Ivo Nový
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Do you use Google+ for your business? In this article, you'll discover six ways to increase your visibility on Google+ and in Google search results. Via Pantelis Chiotellis, Ivo Nový
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We all make mistakes. But some of those mistakes can hurt your online business and your reputation. Here are four common mistakes to avoid at all costs. Via Ivo Nový
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From
mashable
Pinterest may be a popular service with an estimated 47.1 million monthly users, but profitable? Not so much. Cinematic Pins work similarly to Pinterest’s current ad products, Promoted Pins, in that they’re formatted to blend in with other items in your home feed — except for the fact they're motion-based. Gap, L’Oreal, Target, Unilever, Visa, Walgreens and Wendy’s are among the first crop of paid advertisers. Via Ivo Nový
Angela Ribo's curator insight,
June 8, 2015 8:58 AM
As an avid Pinterest participant, I am not so sure I like all the advertisements being added. |
Curated by robosheauk
Award-winning advertising junkie. Subtly charming zombie aficionado. Movie buff. Coffee scholar. Web Trailblazer #socialmedia #socialmarketing
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