Marketing Automation
Is your Sales Force hooked up to your content curation, blogging and tracking tool like Marketo? For most digital marketers the answer to at least one of those questions is no, and even if you are an uber-mensch at marketing auto this post still shares come cool "new to us" tool. We were surprised.
Via Martin (Marty) Smith
Marketing automation isn't dead it's just waiting for cool new tools like this.
Cool tip:
3. Send personalized discount emails