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YouTube Rolls Out Mobile End Screens: This Week in Social Media : Social Media Examiner

YouTube Rolls Out Mobile End Screens: This Week in Social Media : Social Media Examiner | Tampa Florida Marketing | Scoop.it
Social media news and developments making social media marketing easier. (YouTube End Screens, Facebook Live Video, Vine Shutting Down)
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Selling Marketing Automation Technology to the C-suite | Oracle

Selling Marketing Automation Technology to the C-suite | Oracle | Tampa Florida Marketing | Scoop.it


As market forecasts improve, CMO's try to find new ways to exceed expectations by pushing towards marketing automation. CMOs know how to balance new technology with proven strategies, but they need to be able to communicate strong vision.

Read the full article at: blogs.oracle.com


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Why influencer marketing is a $9b industry in China

Why influencer marketing is a $9b industry in China | Tampa Florida Marketing | Scoop.it


Influencer marketing is taking the world by the storms and in China, it is an industry that is worth US$9 billion.

Read the full article at: techwireasia.com


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39% of Small Business Hires This Year Will Be Sales and Marketing Staff

39% of Small Business Hires This Year Will Be Sales and Marketing Staff | Tampa Florida Marketing | Scoop.it


Sales and marketing is leading the way for small business hiring in 2019.

Read the full article at: smallbiztrends.com


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Digital out-of-home advertising is fracturing into many channels

Digital out-of-home advertising is fracturing into many channels | Tampa Florida Marketing | Scoop.it


With the coming of 5G, programmatic bidding and AR, DOOH is rapidly evolving beyond its initial position as a video version of a static billboard....

Read the full article at: martechtoday.com


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Hackers are making personalised ransomware to target the most profitable and vulnerable

Hackers are making personalised ransomware to target the most profitable and vulnerable | Tampa Florida Marketing | Scoop.it


The latest malware is designed especially to make small companies pay through the nose for their data.

Read the full article at: theconversation.com


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Entrepreneur-Investor Relations: Bridging The Gap

Entrepreneur-Investor Relations: Bridging The Gap | Tampa Florida Marketing | Scoop.it


An investor is the one who invests capital in a startup with the expectation of receiving returns and/or an ownership stake. With a motive to grow the entrepreneur, startup and fund working capital requirements.

Read the full article at: bizztor.com


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Alphabet’s Security Start-Up Wants to Offer History Lessons - The New York Times

Alphabet’s Security Start-Up Wants to Offer History Lessons - The New York Times | Tampa Florida Marketing | Scoop.it


Chronicle, owned by Google’s parent company, is tapping the company’s computing power to help explain cybersecurity incidents.

Read the full article at: www.nytimes.com


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See the 2019 Ad Age Honorees and Creativity Awards Finalists | Agency News - Ad Age

See the 2019 Ad Age Honorees and Creativity Awards Finalists | Agency News - Ad Age | Tampa Florida Marketing | Scoop.it


See the 2019 Ad Age Honorees and Creativity Awards Finalists | Agency News - Ad Age...

Read the full article at: adage.com


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In cybersecurity, it's AI vs. AI: Will the good guys or the bad guys win?

In cybersecurity, it's AI vs. AI: Will the good guys or the bad guys win? | Tampa Florida Marketing | Scoop.it


In cybersecurity, it's AI vs. AI: Will the good guys or the bad guys win?- SiliconANGLE...

Read the full article at: siliconangle.com


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Most Powerful Black Women in Corporate America

Most Powerful Black Women in Corporate America | Tampa Florida Marketing | Scoop.it


The 136 women on the roster make up our largest ever list of the crème of the crop of the most powerful black women in corporate America.They have succeeded by leading with performance, deeply understanding their company culture, deftly navigating the corporate landscape, and—above all—wisely...

Read the full article at: www.blackenterprise.com


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The Key to Supply Chain Agility: Go Lean on Product, Long on Materials –

The Key to Supply Chain Agility: Go Lean on Product, Long on Materials – | Tampa Florida Marketing | Scoop.it


Brands need innovation to turn their supply chains from a vulnerability into a strength, says Boaz David, CEO of Human B.

Read the full article at: sourcingjournal.com


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39% of Businesses Use Texting to Talk to Customers -- How Can Yours?

39% of Businesses Use Texting to Talk to Customers -- How Can Yours? | Tampa Florida Marketing | Scoop.it


More small businesses are using texting to talk to their customers, here is what you can do.

Read the full article at: smallbiztrends.com


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Tips for Creating Peer-to-Peer Personas

Tips for Creating Peer-to-Peer Personas | Tampa Florida Marketing | Scoop.it

There are literally millions of Social Donors motivated by peer-based fundraising campaigns. Are you reaching them in your fundraising?

Read the full article at: www.onecause.com

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Technology changing consumer behaviour is biggest marketing trend

Technology changing consumer behaviour is biggest marketing trend | Tampa Florida Marketing | Scoop.it


Changing customer behaviours driven by technological developments are seen as offering the biggest opportunities and challenges to marketers.

Read the full article at: www.smartinsights.com


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Useful Marketing Tactics For Growing Businesses | Entrepreneur

Useful Marketing Tactics For Growing Businesses | Entrepreneur | Tampa Florida Marketing | Scoop.it

Customer acquisition, customer experience and content marketing can be identified as the three most important marketing strategy areas to focus on.

Read the full article at: www.entrepreneurmag.co.za


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Why Is Leadership Important In Digital Marketing? | Top Marketing Strategy

Why Is Leadership Important In Digital Marketing? | Top Marketing Strategy | Tampa Florida Marketing | Scoop.it


Digital marketing has a lot of moving parts. Having top leaders in place to organize & execute properly is key. Learn how to become a successful leader now!

Read the full article at: www.nec.edu


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What martech challenges are keeping you up at night?

What martech challenges are keeping you up at night? | Tampa Florida Marketing | Scoop.it


We're asking you to help us compile marketer's pain points into the mother of all lists.

Read the full article at: marketingland.com


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Parrot : 2018 business and earnings | MarketScreener

Parrot : 2018 business and earnings | MarketScreener | Tampa Florida Marketing | Scoop.it


 PRESS RELEASEParis, March 15, 2019 - 7am CET 2018 business and earnings   Earnings in line with preliminary data 2018 Group revenues: -28%Commercial Drone revenues: +5%Impact of the...| March 15, 2019...

Read the full article at: www.marketscreener.com


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In the digital transformation era, multicloud data protection turns smoking hot

In the digital transformation era, multicloud data protection turns smoking hot | Tampa Florida Marketing | Scoop.it

In the digital transformation era, multicloud data protection turns smoking hot - SiliconANGLE...

Read the full article at: siliconangle.com

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Kelly Nelson

Kelly Nelson | Tampa Florida Marketing | Scoop.it


Kelly is the strategic marketing and communications professional, with a flair for creative solutions, developing strong brands, “wild ideas” and tackling tough situations.As the Chief Marketing Officer of Deloitte Tax, she is responsible for identifying and leading the strategic marketing and communications...

Read the full article at: sxsw.sprinklr.com


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MarTech Interview with Tara Ryan, Chief Marketing Officer, Swrve

MarTech Interview with Tara Ryan, Chief Marketing Officer, Swrve | Tampa Florida Marketing | Scoop.it


The MarTech Interview Series with Swrve, Chief Marketing Officer, Tara Ryan is a fun Q&A style chat. It follows a two part format On Marketing Technology, and This Is How I Work.

Read the full article at: martechseries.com


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Why the Marriage of AI and AR Can Help Reduce Product Returns

Why the Marriage of AI and AR Can Help Reduce Product Returns | Tampa Florida Marketing | Scoop.it


Assisting shoppers — online or in-store — with making better decisions about the products they're searching for using AI makes the path to purchase a less bumpy road. Combining that with AR to “preview” their assisted decisions is an essential combination to the reduction of product returns.

Read the full article at: www.mytotalretail.com


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Guest article: Disrupting the paradigm for businesses in Life Sciences

Guest article: Disrupting the paradigm for businesses in Life Sciences | Tampa Florida Marketing | Scoop.it


Nuala Calnan reports on how disruptive technology is set to become increasingly visible across the life sciences sector and what that means for businesses.

Read the full article at: businessandfinance.com


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Research: Major sports events hold key to 5G adoption |

Research: Major sports events hold key to 5G adoption | | Tampa Florida Marketing | Scoop.it


5G will transform the sports experience for fans in stadiums and at home, according to research conducted by Ovum for Amdocs, a provider of software and service...

Read the full article at: advanced-television.com


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This 30-year timeline reveals Microsoft’s biggest competitors —

This 30-year timeline reveals Microsoft’s biggest competitors — | Tampa Florida Marketing | Scoop.it


We analyzed the company's annual filings and charted how it stayed relevant among rapid tech innovations.

Read the full article at: qz.com


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