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Scooped by Jan Wallen
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October 10, 2014 11:58 AM
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5 Crazy Ways Social Media Is Changing Your Brain Right Now

Your brain may never be the same! Watch our Q&A: http://youtu.be/thYzq0TEwbs Send us stuff! ASAPSCIENCE INC. P.O. BOX 93, Toronto P, TORONTO, ON, M5S2S6 Subscribe: http://bit.ly/10kWnZ7 ...
Jan Wallen's insight:

I thought you'd like to see it - very interesting. 

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Scooped by Ellie Schwartz
September 16, 2015 10:06 AM
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Make social media part of your business building strategy

How to wade into the world of FREE marketing and advertising with social media and start building relationships ...
Ellie Schwartz's insight:

Incorporating social media into your marketing.  Especially applicable to relationship marketing 

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Rescooped by Ellie Schwartz from Big Data & Digital Marketing
September 15, 2015 12:26 PM
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Analytics and Big Data: A 5-Step Path to Value

Analytics and Big Data: A 5-Step Path to Value | Social Media | Scoop.it

 

How the Smartest Organizations Are Embedding Analytics to Transform Insight Into Action


Via Luca Naso
Ellie Schwartz's insight:
Analytics and ROI. Developing actionable insight
Anthony Ricketts's curator insight, August 29, 2015 9:16 AM

Surely big data has more value to marketers than ever before

ifeeleducation's curator insight, September 4, 2015 1:07 AM

ifeel.edu.in

Andra Mustaf's curator insight, October 21, 2015 4:26 AM

transform..

Scooped by Jan Wallen
September 2, 2015 8:38 AM
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Social Media Minute Introduction

This is the introduction for our series, Social Media Minute. Our goal is to give you quick (around one minute) videos for tips, tricks, tutorials, and more as you ...
Jan Wallen's insight:

We all have 1 minute ...

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Scooped by Jan Wallen
September 2, 2015 8:32 AM
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Social Media Apps the Most Commonly Checked “First App of the Day” - Report

Social Media Apps the Most Commonly Checked “First App of the Day” - Report | Social Media | Scoop.it
What’s the first thing you do every morning when you wake up? For many of us, it’s checking-in with our social media networks, as evidenced by new data from mobile ad platform Opera Mediaworks.
Jan Wallen's insight:

Very interesting! 

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Scooped by Jan Wallen
June 22, 2015 9:21 AM
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Interesting ways to use Social Media to Market Adventure Tourism Business - ATConclave 2015

www.atconclave.com Mr. Mihir Karkare , Social Media Marketing Expert VP, Socialwavelength.
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Rescooped by Ellie Schwartz from The MarTech Digest
May 27, 2015 4:33 PM
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56 Top Social Media Tools for Business [Infographic] - Social Marketing Writing

56 Top Social Media Tools for Business [Infographic] - Social Marketing Writing | Social Media | Scoop.it

This scoop comes to you compliments of ineomarketing.com.                                           


Via Joemktg
Ellie Schwartz's insight:

An infographic providing some important social media tools.


Timwateru Nubono's curator insight, April 21, 2015 10:16 PM

56 social media tools for all your business needs

 

Social Media Réunion's curator insight, April 23, 2015 9:23 AM

Une liste très intéressante des outils indispensables pour la gestion de vos réseaux sociaux !

Calvin Denton's curator insight, April 24, 2015 12:24 PM

Off Topic.  Interesting content generation tools....

Scooped by Jan Wallen
April 2, 2015 9:28 AM
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6 Social Media Monitoring Tools to Track Your Brand |

6 Social Media Monitoring Tools to Track Your Brand | | Social Media | Scoop.it
Want to learn about your customers? Here are seven social media monitoring tools you can use to monitor mentions of your business on blogs and social media.
Jan Wallen's insight:

More excellent information 

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Rescooped by Jan Wallen from The MarTech Digest
April 2, 2015 9:25 AM
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The Definitive List of Social Media Marketing Tools

The Definitive List of Social Media Marketing Tools | Social Media | Scoop.it
This article gives you a breakdown of the type of social media marketing tools available to help with social media and it's all broken down by categories.

Via Joemktg
Jan Wallen's insight:

The category breakdown is very helpful

Richard Guha's curator insight, March 24, 2015 10:14 AM

We do not carry out enough analysis of social media, yet there are plenty of opinions. It is time this changed.

Kim Harris's curator insight, March 24, 2015 5:47 PM

Great social media marketing resources and well organized...

Firstpoint Marketing and Communications's curator insight, March 27, 2015 8:06 AM

Social media management has grown to become a major business. These are some of the tools used by the professionals. But you too can use them to manage your own accounts. They provide great sources of content and the ability to schedule posts on a variety of social media.

Scooped by Jan Wallen
March 7, 2015 11:52 AM
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How Social Media Listening Can Improve Your Content Marketing

How Social Media Listening Can Improve Your Content Marketing | Social Media | Scoop.it
Lay the foundation of a strong and sustainable content marketing strategy by using social media listening to create better content for your audience.
Jan Wallen's insight:

Good ways to listen, and what to listen for, so you can improve your content marketing

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Rescooped by Jan Wallen from Public Relations & Social Marketing Insight
February 21, 2015 5:26 PM
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17 Key Content Marketing Metrics to Start Tracking Today

17 Key Content Marketing Metrics to Start Tracking Today | Social Media | Scoop.it
Content marketing can be one of the most effective ways to generate leads. Here are the key content marketing metrics to monitor to optimize your marketing

Via Jeff Domansky
Jan Wallen's insight:

Easy to read. Good tips. 

Jeff Domansky's curator insight, February 20, 2015 11:52 PM

Got your content measure mojo? Get tracking!

lorrinda's curator insight, February 21, 2015 12:09 PM

Content should be  ONE piece of your marketing strategy, balanced with the other must-do areas of your business.

Nedko Aldev's curator insight, February 21, 2015 3:32 PM

 

324
Rescooped by Jan Wallen from The MarTech Digest
January 26, 2015 8:14 AM
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Beware Of Shiny Objects: Why Email Marketing Trumps Social Media

Beware Of Shiny Objects: Why Email Marketing Trumps Social Media | Social Media | Scoop.it
To acquire customers, does your marketing focus more on social media than email? Consider this: Email is 40 times more effective than social media.

Via Joemktg
Jan Wallen's insight:

Good information here -- and good statistics 

Joemktg's curator insight, January 21, 2015 5:39 PM

Social has a role, but not this! Yet more evidence that points to the lack of value social brings to your business metrics.

Odette Contant van Lieshout's curator insight, January 22, 2015 9:06 AM

E-mail is 40x doeltreffender dan social media!

Colleen M Wright's curator insight, February 1, 2015 8:23 PM

I so agree with this article!

Rescooped by Jan Wallen from Public Relations & Social Marketing Insight
January 16, 2015 1:13 PM
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12 Awesome Marketing Tools You've Never Heard Of

12 Awesome Marketing Tools You've Never Heard Of | Social Media | Scoop.it
Here are 12 excellent business marketing tools that you can use to improve brand awareness, streamline marketing campaigns, and increase business intelligence

Via Jeff Domansky
Jan Wallen's insight:

Excellent descriptions of the apps, their value prop, and what you get from it 

Jeff Domansky's curator insight, January 4, 2015 1:19 AM

Cool tools in this very useful social media toolkit.

For Common Cause's curator insight, January 6, 2015 6:40 AM

Mooore about social...

Scooped by Jan Wallen
December 30, 2014 3:39 PM
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26 Creative Ways to Publish Social Media Updates

26 Creative Ways to Publish Social Media Updates | Social Media | Scoop.it
Are you struggling to find ideas for posts on Twitter, Facebook and Google+?Do you need to come up with additional social media updates?
Jan Wallen's insight:

These are creative and also practical ideas.

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Scooped by Ellie Schwartz
September 16, 2015 10:01 AM
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6 Habits of Highly Successful Social Media Marketers

6 Habits of Highly Successful Social Media Marketers | Social Media | Scoop.it
Do you want to improve social media productivity? You need better social media habits. Here's 6 social media habits to boost your marketing.
Ellie Schwartz's insight:
Social media marketing is highly labor intensive. Here, some tips.
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Rescooped by Ellie Schwartz from The MarTech Digest
September 12, 2015 9:20 AM
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7 Multi-Platform Social Media Analytics Tools - RazorSocial | #TheMarketingTechAlert

7 Multi-Platform Social Media Analytics Tools - RazorSocial | #TheMarketingTechAlert | Social Media | Scoop.it
Here are 7 Social media analytics tools for multiple platforms to help you analyze your social media presence.


Basic/ Summarized...


1. Simply Measured

Simply Measured provides a very comprehensive social media reporting platform that supports a broad range of social networks.

2. Rival IQ

Rival IQ is a platform for competitive intelligence.  You create one or more landscapes of competitors or clients and track their performance across both social media and the web.

3. Google analytics

Google Analytics is a very comprehensive web analytics tool that most of us are familiar with to some degree,  but it also provides some social media analytics that we quite often overlook and don’t spend enough time on!

4. Zuum

Zuum is a tool used for benchmarking performance against competitors,finding the most engaging content and identifying key influencers.

5.  Socialbakers

Socialbakers provide a suite of modules including analytics, social media management, ad analytics and monitoring.

6. Crowdbooster

Crowdbooster is an analytics tool for Facebook and Twitter.  It provides analytics with recommendations on how to make improvements including the timing of when you should send your updates.  It also provides the facility to share scheduled content across the platforms.

7. Quintly

Quintly provides analytics for Facebook, YouTube, Google+ and Twitter.  The information is laid out in customizable dashboards where you can add widgets for data or stats you want to monitor.  A list of standard widgets are provided.

 

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Via Joemktg
Ellie Schwartz's insight:

A quick summary of social media analytics tools which aggregate information across platforms. 

Joemktg's curator insight, January 16, 2014 6:52 PM

Love articles like this. The author has done considerable work not only delineating the recommended apps, but also describing each in great detail. Bookmark this.

Tim Fernback's curator insight, January 17, 2014 3:38 PM

Some social media analysis tools are profiled.  I will add these to the list of social media companies/products to follow in search of their corporate values.  Quintly is a new one that I have not heard about before, and it looks like a great dashboard for 4 major social networks (FB, YT, G+ and TW)

Heriberto Manriquez's curator insight, June 9, 2018 2:06 PM

Love articles like this. The author has done considerable work not only delineating the recommended apps, but also describing each in great detail! Top 7 tools!

Scooped by Jan Wallen
September 2, 2015 8:35 AM
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Rule the Online Market with Two Edged Sword Social Media and SEO -

Rule the Online Market with Two Edged Sword Social Media and SEO - | Social Media | Scoop.it
Rule the Online Market with Social Media and SEO Online marketing empowers you to be open for business all day and all night without stressing over store opening hours or extra time installments for staff.
Jan Wallen's insight:

Winning Combination! 

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Scooped by Jan Wallen
June 22, 2015 9:24 AM
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Stephen Colbert introduces 'The Late Show' to social media

Stephen Colbert introduces 'The Late Show' to social media more:http://www.engadget.com/2015/06/03/stephen-colbert-late-show-apps/?ncid=rss_truncated.
Jan Wallen's insight:

Always interesting 

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Scooped by Jan Wallen
June 22, 2015 9:20 AM
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13 of the Best Google Chrome Extensions for Social Media Marketers

13 of the Best Google Chrome Extensions for Social Media Marketers | Social Media | Scoop.it
This list of the best Google Chrome extensions for social media marketers will save you valuable work time and effort.
Jan Wallen's insight:

Thought you'd like to see this 

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Rescooped by Jan Wallen from Public Relations & Social Marketing Insight
April 2, 2015 9:29 AM
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Social Sharing Habits: New Research Reveals What People Like to Share |

Social Sharing Habits: New Research Reveals What People Like to Share | | Social Media | Scoop.it
Are social shares part of how you measure social marketing RO)? Read the most recent findings on social sharing to get the insights you need.

Via Jeff Domansky
Jan Wallen's insight:

Specifics about what people like to share 

Jeff Domansky's curator insight, March 24, 2015 11:56 PM

What makes people share? Suzanne Delzio shares the research.

Rescooped by Jan Wallen from Public Relations & Social Marketing Insight
April 2, 2015 9:27 AM
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Introducing Curator, a new way to find and display great Twitter content | Twitter Blogs

Introducing Curator, a new way to find and display great Twitter content | Twitter Blogs | Social Media | Scoop.it
Media publishers can now seamlessly search, filter and curate Twitter content across any screen.

Via Jeff Domansky
Jan Wallen's insight:

Good examples with screen shots.

Jeff Domansky's curator insight, April 1, 2015 10:03 AM

Media publishers can now seamlessly search, filter and curate Twitter content across any screen. Great development by Twitter but what if Twitter released it to the public and made it easier to search and share great content? Come on Twitter. Build and share the new filter with everyone. We're all publishers!

Marco Favero's curator insight, April 1, 2015 3:10 PM

aggiungi la tua intuizione ...

Vittorio Canavese's curator insight, April 2, 2015 3:12 AM

Tanto importante Storify, che Twitter ne trae ispirazione, ma, a quel che sembra, con funzionalità troppo limitate a Twitter (magari Periscope troverebbe il suo sbocco "serio"). Le limitazioni sono indicative del vantaggio di una rete aperta, in cui strumenti di produttori diversi coabitano e si integrano secondo il volere dell'utente.

Rescooped by Jan Wallen from Public Relations & Social Marketing Insight
March 7, 2015 11:53 AM
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14 Tools and Resources for Conducting Market Research

14 Tools and Resources for Conducting Market Research | Social Media | Scoop.it
Try out these market research tools and resources when planning your next product launch.

Via Jeff Domansky
Jan Wallen's insight:

Good tools and examples with graphics and visuals for each tool 

Marco Favero's curator insight, March 5, 2015 10:09 AM

aggiungi la tua intuizione ...

Marut Bhardwaj's curator insight, March 9, 2015 2:34 AM

Dont ignore Market research. Getting a sense of the pulse of the market is crucial to the success of your brand, product or a new promotional tool or packaging that you may be considering. Get it vetted!

Thomas Tapio's curator insight, March 12, 2015 7:06 AM

Mr. Murphy say that if anything can go wrong - it will! Market research is our "partner" for an efficient way in to a competitive environment where anyone needs to stand out by defining the USP's and using the right communication to reach out for the right customers.

Scooped by Jan Wallen
February 21, 2015 5:32 PM
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Social Media Tools Marketers Can Be Thankful For

Social Media Tools Marketers Can Be Thankful For | Social Media | Scoop.it
Many marketers may be giving thanks for social media tools this Thanksgiving. The right tool(s) can be true time-savers.
Jan Wallen's insight:

Insightful tips from social media marketers and experts.Things you might not have thought of. 

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Rescooped by Jan Wallen from Public Relations & Social Marketing Insight
February 21, 2015 5:22 PM
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How to Integrate Social Media and Blogging from The Art of Social Media

How to Integrate Social Media and Blogging from The Art of Social Media | Social Media | Scoop.it
A few years ago, blogging and social media were separate. Blogging was long-form, serious, and crafted. Social media was short-form, personal, and spontaneous.

Via Jeff Domansky
Jan Wallen's insight:

Excellent tips from Guy Kawasaki and Marketo. 

Sharon Berman's curator insight, June 4, 2015 5:50 PM

Some really interesting ideas, here.  I am now thinking about how to integrate some of the practices here into learning and teaching practices.  IF you have any ideas about how this can be done, please share.....

bernieshoot's curator insight, June 5, 2015 6:54 AM

#Media #Art 

Pamela Perry King's curator insight, June 5, 2015 9:35 AM

Every hero has a story! What's yours?

Rescooped by Jan Wallen from Public Relations & Social Marketing Insight
January 26, 2015 8:09 AM
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The Ultimate Social Media Cheat Sheet [INFOGRAPHIC]

The Ultimate Social Media Cheat Sheet [INFOGRAPHIC] | Social Media | Scoop.it
Launching a brand-new Twitter profile or Facebook page can be a laboriously time-consuming process, especially when it comes to working out the sizes of all the images you need to make your channels stand out from the crowd...

Via Jeff Domansky
Jan Wallen's insight:

Keep this handy.

Jeff Domansky's curator insight, January 23, 2015 3:02 AM

Quickly work out the sizes of all the images you need to make your channels stand out from the crowd.

Rescooped by Jan Wallen from Public Relations & Social Marketing Insight
January 16, 2015 1:08 PM
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Difference Between Content Marketing, Social Media Marketing and SEO

Difference Between Content Marketing, Social Media Marketing and SEO | Social Media | Scoop.it
Let's make one thing very clear right from the start: Social Media Marketing does not equal Content Marketing and Content Marketing does not equal SEO. ...

Via Jeff Domansky
Jan Wallen's insight:

Good insights here 

Jeff Collins's curator insight, January 5, 2015 12:48 PM

The big difference between Social Media Marketing And Content Marketing

John Norman's curator insight, January 5, 2015 4:03 PM

A well written article that clearly points the differences between Social Media Marketing , Content Marketing and SEO. The bottom line is we need to engage in all three.

Pamphyl Kapaya Pambi's curator insight, January 6, 2015 4:08 PM

Content Marketing VS SMM VS SEO: What's the difference?