The future of Entertainment
26.4K views | +0 today
Follow
The future of Entertainment
We focus on the future of entertainment industry and its insights
Your new post is loading...
Your new post is loading...
Scooped by Mattia Nicoletti
Scoop.it!

Ahead of Xbox One, Time Warner Cable brings 300 live channels to Xbox 360

Ahead of Xbox One, Time Warner Cable brings 300 live channels to Xbox 360 | The future of Entertainment | Scoop.it
Microsoft announced a deal with Time Warner Cable that will bring a ton of live channels to Xbox 360 owners, the company announced today.
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

MediaPost Publications Time Warner, News Corp. Urge Faster Adoption of TV Everywhere 05/25/2012

Time Warner, News Corp.Urge Faster Adoption of TV Everywhere - 05/25/2012...
more...
No comment yet.
Rescooped by Mattia Nicoletti from TV Everywhere
Scoop.it!

Time Warner Cable: How about some TV with your Netflix?

Time Warner Cable: How about some TV with your Netflix? | The future of Entertainment | Scoop.it

Tail, meet dog: Time Warner Cable is currently sending a mailer to internet-only customers, suggesting that they should upgrade their broadband speeds for a better Netflix experience and offering to throw in a whole year of free TV as a bonus.  How about some TV with your Netflix? Time Warner Cable’s latest mailer to Internet-only customers.  Why is this remarkable? Because not too long ago, cable companies viewed TV services as their main money maker and broadband as an added service. The Time Warner Cable offer doesn’t just turn this model on its head, it also puts the focus squarely on Netflix as one of the main reasons people would want fast internet access.  Of course, Netflix has been blamed by some in the industry as a reason why people would cut the cord and go internet-only in the first place. For these cord cutters, an ad like this may actually be a smart thing: Instead of making them feel like they’re subscribing to an expensive TV bundle, Time Warner Cable is putting the emphasis squarely on Netflix, a service Internet-only users likely already enjoy...


Via Peter Rosenberg
more...
No comment yet.