The future of Entertainment
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The future of Entertainment
We focus on the future of entertainment industry and its insights
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Channel 4 cashes in on Million Pound Drop second screen app | Rapid TV News

Channel 4 cashes in on Million Pound Drop second screen app | Rapid TV News | The future of Entertainment | Scoop.it
The return of Million Pound Drop Live to its schedules has not just given Channel 4 a boost to viewing figures, it has also proved the huge popularity of the programme’s play-along second screen app.
Mattia Nicoletti's insight:

When a content is perfect for social tv users can also spend some money for a freemium app.

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Channel 4 develops single companion app

Channel 4 develops single companion app | The future of Entertainment | Scoop.it
Channel 4 is launching a dedicated second screen companion app that will work across the broadcaster's programme portfolio. The 4Now app will launch as a beta in July to registered users of the Cha...
Mattia Nicoletti's insight:

A single second screen app it's already a solution to a growing numbers of apps (people will not have every tv show app on smartphones and tablets)

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MediaTel: Newsline: D-Day: As it Happens - turning Second Screen on its head

MediaTel: Newsline: D-Day: As it Happens - turning Second Screen on its head | The future of Entertainment | Scoop.it
Mattia Nicoletti's insight:

Great multi-screen experience. Real time Storytelling for living an historical event.

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