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The social app Vine has created a whole universe of video stars whose antics have attracted millions of followers and made them "Vine famous." But social seems to be only the beginning. Take Nash Grier, with 9.3 million followers, who is spinning his Web notoriety into endorsements for brands like Virgin Mobile and even a film career. King Bach (aka Andrew Bachelor), with 8.2 million followers, is getting into the TV business and working with brands like Samsung. Check out their stories here.
Cash, as in cashing in, is driving the six seconds of fame and fortune of these new Internet superstars. Don't know about you but they're already tired to me. The Vine "form" is limiting, you can't tell much of a story and one is very often similar to the next. I predict early adopters, then wearout, followed by "remember Vine?"