Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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February 22, 2017 10:53 AM
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Tucker Carlson Couldn’t Debate the Anti-Trump Organizer He Wanted, So This Actor Stepped In

Tucker Carlson Couldn’t Debate the Anti-Trump Organizer He Wanted, So This Actor Stepped In | Public Relations & Social Marketing Insight | Scoop.it

When the organizer of the #NotMyPresident protests refused to appear on Tucker Carlson’s show, the Fox News host booked an actor with no ties to its leadership as a replacement.

 

Fox News’ Tucker Carlson had a hard time booking Olga Lexell, the creator and co-organizer of the nationwide Not My President’s Day protests on Monday.

 

So, after repeated refusals, Carlson’s show instead booked Shane Saunders, a Los Angeles-based actor and casting agent, who Lexell said “was not affiliated in any way with our rallies and was not an organizer.”

 

In the five-minute segment, Saunders was referred to as an “organizer” by an on-screen graphic and Carlson himself, who also asked Saunders about why “your protest is going to make a difference.”

 

“It's frustrating because, with the exception of one person, all of the organizers are women,” Lexell told The Daily Beast. “For a man who knows nothing about the protests to go on TV unprepared, misrepresent our message, take credit for our weeks of hard work, and make us look bad—and for Tucker Carlson's team to go along with it—is just disappointing.”...

Jeff Domansky's insight:

FOX News fakes it, bakes it, then takes it back weakly. What a bunch of hypocrites, phonies and fake news "journalists." The best the left can do is not appear for ambush interviews just like Lexell. An excellent media relations lesson for all.

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January 25, 2017 3:25 AM
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Footnoting the truth in the Trump era | Alexandra Samuels

Footnoting the truth in the Trump era | Alexandra Samuels | Public Relations & Social Marketing Insight | Scoop.it

Today the New York Times rolled out the big guns in the battle for truth. There, in Jim Rutenberg’s latest Mediator column, were two digits the likes of which I have never seen in the Grey Lady.


Footnotes, people. Honest-to-God footnotes.


The footnotes were there to annotate a story about the Trump administration’s disregard for the truth: ‘Alternative Facts’ and the Costs of Trump-Branded Reality.


By necessity, that story referenced two of the administration’s newly minuted “alternative facts”, a.k.a. lies. The first of these was the claim by Sean Spicer, the new press secretary, that more people had used DC’s Metro system the morning of Trump’s inauguration than had used it the morning of Obama’s 2013 inauguration.


The second was the President’s accusation that tensions between Trump and the intelligence community were caused by the meddling media....

Jeff Domansky's insight:

Footnotes. Antidote to alternate facts?

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December 29, 2016 12:46 AM
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'Profitable' Washington Post adding more than five dozen journalists

'Profitable' Washington Post adding more than five dozen journalists | Public Relations & Social Marketing Insight | Scoop.it

Twenty-sixteen was the year The Washington Post came of age — again. In its audience growth, in the ambitiousness of its journalism, in its impact on the American conversation, the Post became the U.S.’s fourth national newspaper company, joining The New York Times, The Wall Street Journal and USA Today.


Now, come 2017, the Post seems to be doing something unique in daily journalism: It is adding journalists early in the year.“We’re adding dozens of journalists,” Fred Ryan, the Post’s publisher and CEO, told me late last week. Ryan, in arecent memo, said the Post was “profitable and growing.”


“We looked at what succeeded for us in 2016 and made investments there,” he says. Ryan doesn’t want to specify the exact number of hires or how they will be apportioned. “We’re still rolling this out internally.”...

Jeff Domansky's insight:

Owner Jeff Bezos has the Midas touch. They're going to have a busy year covering the new President.

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October 19, 2016 5:25 PM
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Vogue Endorses Hillary Clinton for President of the United States

Vogue Endorses Hillary Clinton for President of the United States | Public Relations & Social Marketing Insight | Scoop.it

For all the chaos and unpredictability and the sometimes appalling spectacle of this election season, the question of which candidate actually deserves to be president has never been a difficult one.

Vogue has no history of political endorsements. Editors in chief have made their opinions known from time to time, but the magazine has never spoken in an election with a single voice. Given the profound stakes of this one, and the history that stands to be made, we feel that should change.

Vogue endorses Hillary Clinton for president of the United States....

Jeff Domansky's insight:

Given the women's issues in this Presidential campaign, it was interesting to see Vogue magazine endorse Hillary Clinton, the first time the magazine has ever endorsed a candidate.

Com.it's curator insight, October 21, 2016 2:55 AM
La moda y la política conectada.
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May 26, 2016 11:37 PM
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Digital Tops Media Supply Chain, In Alphabetical Order: Google Now 12% Of All Ad Spend

Digital Tops Media Supply Chain, In Alphabetical Order: Google Now 12% Of All Ad Spend | Public Relations & Social Marketing Insight | Scoop.it

Pure-play digital media companies ranked among the top 30 largest media suppliers in the world, but the list continues to be dominated by media companies that were founded on the basis of non-digital media. That’s the finding of an analysis released this morning by Publicis’ Zenith unit, ranking the volume of Madison Avenue’s biggest supply-chain players.

Google parent Alphabet continues to dominate the list at No. 1, but other than Facebook (No. 5) and China’s Baidu (No. 9) “traditional” media suppliers represent the rest of the top 10. The other pure-play digital suppliers -- Yahoo (No. 15) and Microsoft (No. 17) -- have not exactly been ascendant in recent years, although Google’s, Facebook’s and Baidu’s market power have been growing significantly as Madison Avenue reorganizes itself around the biggest-scale suppliers of digital media inventory.

To illustrate how much the media supply chain is becoming stratified -- and stratified among digital's Big 5 -- consider that the five pure-plays now represent about 19% of all global ad spending, but Google alone represents 12%, according to Zenith....

Jeff Domansky's insight:

Interesting look at digital media properties.

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May 14, 2016 5:42 PM
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Trump Pie!

British News reporter, Jonathan Pie can't stop throwing insults at Donald Trump between takes.

Jeff Domansky's insight:

I spoke too soon. UK "reporter" Jonathan Pie in fact does a great take out on The Donald.

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March 28, 2016 10:46 AM
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Forget adblockers – one local newspaper site has inspired a ‘content blocker’

Forget adblockers – one local newspaper site has inspired a ‘content blocker’ | Public Relations & Social Marketing Insight | Scoop.it

What we need in the adblocking debate is a fresh perspective. Cue Birmingham website Paradise Circus, which has today released a browser extension to get rid of all that pesky journalism slowing down your daily advertising consumption:


“The ads are really getting bogged down by all that news… what if we could just turn that off? Surely we could hand that 9.3% of processor time back to the stuff that matters… back to ad trackers, and flash popovers.”


The extension strips out all the ‘content’ on the Birmingham Mail website so that advertising can load quicker....

Jeff Domansky's insight:

A fresh POV and a bitter taste of irony.

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July 17, 2015 1:42 PM
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Why Upworthy Is Ditching Aggregation for Original Content—and Why Brands Should Too

Why Upworthy Is Ditching Aggregation for Original Content—and Why Brands Should Too | Public Relations & Social Marketing Insight | Scoop.it

“We are in a street fight for human attention.”So says Amy O’Leary, editorial director at Upworthy, in a new SlideShare explaining the notorious—and oft-lampooned—media company’s revamped editorial strategy.She’s not exaggerating. Attention is hard to come by these days, and for most in the media industry, trying to attract and retain readers besieged by digital content at every turn is about as rough-and-tumble as it gets....

Jeff Domansky's insight:

When even Upworthy is investing in original content, what the hell is your excuse?

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February 3, 2014 9:03 AM
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The debate: What is the most disruptive technology affecting broadcasting? - Business Reporter

The debate: What is the most disruptive technology affecting broadcasting? - Business Reporter | Public Relations & Social Marketing Insight | Scoop.it

A panel of experts debate what the most disruptive technology will be for broadcasting...It has impacted the way viewers consume content – not only how, but where and when they watch shows or videos. Due to the proliferation of devices, viewers can access content at any time, at any location, on the device of their choosing, so eyeballs are rarely giving their full attention to traditional platforms like TV.


With traffic to sites such as blinkx, YouTube and Facebook growing every day, and video shared more than any other medium by consumers, it’s clear to see who’s stealing the limelight. What’s more, online video provides consumers with more choice and more flexibility. The web hosts a variety of content that traditional broadcasters could never compete with, be it snackable three-minute videos on the bus ride home or exclusive, online shows streamed straight to your iPad....

Jeff Domansky's insight:

Broadcast TV has been hugely disrupted and this expertexpert panel looks at what's ahead.

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September 6, 2013 9:38 AM
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BuzzFeed Is Now Bigger Than AOL And Craigslist In The US

BuzzFeed Is Now Bigger Than AOL And Craigslist In The US | Public Relations & Social Marketing Insight | Scoop.it

BuzzFeed CEO Jonah Peretti just sent a memo to his employees about the company's growth and its plans for the coming year, and it was loaded with some pretty impressive numbers. August was apparently a big month for BuzzFeed, with record traffic of 85 million unique visitors. For contrast, Twitter gets about 91 million U.S. users per month and Amazon gets 77 million U.S. users, according to Quantcast.


Based on U.S. users alone, BuzzFeed has ~41 million users, bigger than Craigslist or AOL.The company saw a record profit as well (no numbers disclosed, but Peretti says that the company went from "zero revenue four years ago to a profitable company with over 300 employees")....

Jeff Domansky's insight:

With impressive growth, real revenue and profitability, BuzzFeed offers valuable lessons for traditional media.

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July 24, 2013 1:12 AM
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High NPR Star Salaries Curb the Appeal of Small-Dollar Donations | NewsBusters

High NPR Star Salaries Curb the Appeal of Small-Dollar Donations | NewsBusters | Public Relations & Social Marketing Insight | Scoop.it

The next time a public-radio station goes into pledge-drive mode and begs listeners to chip in $100 for those snazzy premiums like the Nina Totin'-Bag, it would be wonderful if, in the spirit of balance and fairness, they would read off some salary numbers for NPR stars.


Do people on modest incomes really want to chip in $25 to make sure an anchor can take home $375,000?Instead, pledge-drive announcers often plead that stations need donations to pay for program fees, not anchor salaries. Blogger and news-app developer Andy Boyle pored over a few IRS 990 forms and revealed some of the highest-paid public radio poobahs....

Jeff Domansky's insight:

Reality check for supporters of public broadcasting.

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January 17, 2013 6:59 PM
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News flash for the media: You can't sell photos grabbed from Twitter | Ars Technica

News flash for the media: You can't sell photos grabbed from Twitter | Ars Technica | Public Relations & Social Marketing Insight | Scoop.it
Agence France-Presse will go to trial for using famed Haiti earthquake photos.

 

When Haiti was devastated by an earthquake in early 2010, not many professional-quality photos of the disaster were immediately available. Haiti is one of the poorest countries in the world; before the quake, very few journalists were stationed there.

 

It became one of the seminal events in which Twitter showed that it could fill the void, and its value quickly became apparent to media companies. But the use of photos found on Twitter during that disaster by one newswire, Agence France-Presse, turned into a confused morass of erroneous bylines and ultimately, copyright litigation....

Jeff Domansky's insight:

Good reminder for bloggers, curators and content pros too.

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July 9, 2012 10:18 PM
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News publishers need to get with the program | The Guardian

News publishers need to get with the program | The Guardian | Public Relations & Social Marketing Insight | Scoop.it
Frédéric Filloux: Traditional media needs to embrace the traffic-building arsenal if it is to survive online...

 

This is a story of pride v geekiness: traditional newspapers that move online are about to lose the war against pure players and aggregators. Armed with the conviction their intellectual superiority makes them immune to digital modernity, newspapers neglected today's internet driving forces: relying on technology to build audiences and the ability to coalesce a community over any range of subjects – even the most mundane ones.

 

When I discuss this with seasoned newsroom people on both sides of the Atlantic, most still firmly believe the quality of their work guarantees their survival against a techno-centric approach to digital contents.

 

I'm afraid they are wrong. Lethally so....

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January 25, 2017 11:33 AM
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We broke the Panama Papers story. Here's how to investigate Donald Trump

We broke the Panama Papers story. Here's how to investigate Donald Trump | Public Relations & Social Marketing Insight | Scoop.it

Donald Trump is now president. This challenges many of us, not least members of the press.


Countless reporters are still shaken and stunned by how he singled out a CNN reporter, one of the most respected news outlets in the world, to attack and humiliate him during his first press conference since winning the elections. Worryingly, none of his fellow journalists in the room stood up for him at the time.


This wasn’t Trump’s first attack on the press, and it certainly won’t be his last. The first White House press briefing, held on Saturday, featured bullying, threats and unproven claims. That is why a new level of solidarity and cooperation is needed among the fourth estate. 


American journalists should stop him from dividing their ranks – however hard their professional competition may be. They should do the opposite: unite, share and collaborate. Even if doing so would mean embracing something quite unfamiliar and new to American journalism....

Jeff Domansky's insight:

Now it is time for the media to join forces once again – especially given the threat Trump poses

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January 5, 2017 11:45 PM
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Norway to become 1st country to switch off FM radio

Norway to become 1st country to switch off FM radio | Public Relations & Social Marketing Insight | Scoop.it

Norway is set to become the first nation to start switching off its FM radio network next week, in a risky and unpopular leap to digital technology that will be closely watched by other countries considering whether to follow suit.

Critics say the government is rushing the move and many people may miss warnings on emergencies that have until now been broadcast via the radio. Of particular concern are the two million cars on Norway's roads that are not equipped with digital audio broadcasting (DAB) receivers, they say.

Sixty-six per cent of Norwegians oppose switching off FM, with just 17 per cent in favour and the rest undecided, according to an opinion poll published by the daily Dagbladet last month.

Nevertheless, parliament gave the final go-ahead for the move last month, swayed by the fact that digital networks can carry more radio channels....

Jeff Domansky's insight:

Here's an interesting development in the world of radio, around the world.

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December 21, 2016 4:15 AM
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Ad Age's Magazines of the Year 2016: See All the Winners

Ad Age's Magazines of the Year 2016: See All the Winners | Public Relations & Social Marketing Insight | Scoop.it

It's a challenging time for magazine publishers, right? Of course, because it's a challenging time for anyone in the business of creating content and attracting audiences -- even (or especially) pure-play digital companies.


The truth is, there are countless Silicon Valley startups, propped up by venture capital, that would kill to have the revenue of any of the magazine brands on our 2016 Magazines of the Year list.


Starting with The New Yorker, which is the Magazine of the Year (read our storyhere), and followed by the diverse range of titles (presented below in alphabetical order) that round out our list, these are modern content brands that are mastering print and digital. They're iconic, they're beloved by readers and advertisers and, get this, their bottom lines are about generating actual revenue. --The Editors...

Jeff Domansky's insight:

Ad Age's 2016 Magazines of the Year are iconic, beloved by readers and advertisers, and their bottom lines are about generating actual revenue.

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June 27, 2016 6:36 PM
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The Brexit could shake up the UK media industry

The Brexit could shake up the UK media industry | Public Relations & Social Marketing Insight | Scoop.it

It's unclear if the Brexit will have any specific effects on the digital media industry in the short or long term, but there are numerous potential consequences already on the table.

Earlier this month, Group M, the global media arm of WPP, tweaked its TV and newspaper ad spend forecast to compensate for a potential Brexit, according to The Guardian. Previous forecasts said U.K. TV ad spend would grow 7.1% in 2016, but that number drastically reduced to 2.6%. Furthermore, Group M lowered its total U.K. ad spend growth estimates from 7.2% to 6.3%.

This decrease stemmed from ad buyers' hesitation to spend money in the weeks before the referendum. Had the U.K. voted to remain in the EU, the ad market likely would have stabilized. But a vote to leave would have placed more downward pressure on U.K. ad spend, according to Sir Martin Sorrell, the CEO of WPP.

But even with these adjustments, the estimates still place the U.K. as one of the fastest-growing ad markets.

Jeff Domansky's insight:

What's ahead for the UK media industry after Brexit?

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May 16, 2016 1:35 PM
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How Amazon CEO Jeff Bezos reinvented The Washington Post, the 140-year-old newspaper he bought for $250 million

How Amazon CEO Jeff Bezos reinvented The Washington Post, the 140-year-old newspaper he bought for $250 million | Public Relations & Social Marketing Insight | Scoop.it

A lot of people were surprised when Amazon CEO Jeff Bezos bought The Washington Post for $250 million in 2013.

At the time, The Post was a legacy media company facing years of decline, while Bezos had no prior experience in the newspaper business.

But in less than three years, Bezos has completely changed the outlook of the 140-year-old newspaper. Its readership has exploded, and its content has become more suitable for the digital world.

Here's a look back at how Bezos revitalized The Washington Post since taking over less than three years ago....

Jeff Domansky's insight:

So maybe we shouldn't write off traditional/legacy media so quickly after all?

rodrick rajive lal's curator insight, May 19, 2016 1:22 AM
I guess print is still in, and a lot can be done to re-invent traditional media!
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May 11, 2016 5:21 PM
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Netflix cuts out over 6 days of commercials from your life per year, compared to cable TV

Netflix cuts out over 6 days of commercials from your life per year, compared to cable TV | Public Relations & Social Marketing Insight | Scoop.it

Netflix's refusal to show ads is a core part of its identity.

The company has always maintained that killing ads provides a better experience for its subscribers, and shows no signs of changing that position. And that stance has had an effect.

"We know one of the benefits of an ecosystem like Netflix is its lack of advertising," Howard Shimmel, a chief research officer at Time Warner, told Bloomberg last year. "Consumers are being trained there are places they can go to avoid ads."...

Jeff Domansky's insight:

Netflix – you gotta love it for saving six days of commercials from your life every year.

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August 27, 2015 2:20 AM
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Infographic: The New York Times Passes 1 Million Digital Subscribers

Infographic: The New York Times Passes 1 Million Digital Subscribers | Public Relations & Social Marketing Insight | Scoop.it

When The New York Times announced its digital subscription model in March 2011, it was considered a bold move by many industry experts. The question was: would people really be willing to spend money on digital content that they were used to getting for free? 


As it turned out, the answer is yes. Four and a half years after the introduction of its metered paywall, The Times recently announced that its digital subscribers had passed the 1-million mark by the end of July. “We believe that no other news organization has achieved digital subscriber numbers like ours or comparable digital subscription revenue”, the company’s CEO Mark Thompson proudly announced....

Jeff Domansky's insight:

The chart shows the number of paid digital-only subscribers of The New York Times.

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May 19, 2014 11:16 PM
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The benefits of having your head in the sand | Kottke.org

The benefits of having your head in the sand | Kottke.org | Public Relations & Social Marketing Insight | Scoop.it

Ira Glass doesn't have any idea who Jill Abramson was or that she was fired.


...I love this. Not like ironically or in the sense that I think Glass is a moron for being a media person who doesn't know what's going on with the media; I actually love it. There is very little about the Times' story that isn't just straight-up gossip. And for someone like Glass who traffics in ideas and is busy producing something of high quality like This American Life, media gossip just isn't that important./...

Jeff Domansky's insight:

Made you think! ;-)

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January 18, 2014 10:13 AM
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I Got a New Job: An Explanation

I Got a New Job: An Explanation | Public Relations & Social Marketing Insight | Scoop.it

This is a very strange situation, so I should explain. In October, about a month after I'd started my new job as a tech columnist for the Wall Street Journal, long-time New York Times tech writer...Indeed, even after I got the NYT offer, I agonized about what to do. Yes, this is sort of like the agony of choosing between two very delicious pieces of cake, but still. I was on the fence about this, and though I’m thrilled beyond words about the NYT, I really hope those guys at the WSJ know that I bear them no ill will.I’d wish them the best of luck, but they don’t need it.I start at the NYT in February. It will be fun....

Jeff Domansky's insight:

Ooops! Talented Farhad Manjoo explains his decision to flee hishis brand new job at The Wall Street Journal to join The New York Times as technology columnist.

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August 3, 2013 9:34 AM
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ToyotaVoice: How Print-On-Demand Is Transforming Self-Publishing

ToyotaVoice: How Print-On-Demand Is Transforming Self-Publishing | Public Relations & Social Marketing Insight | Scoop.it

Thanks to the advent of self-publishing, crowdfunding and e-commerce, indie artists of all kinds are launching their creative careers as solopreneurs...


...“When you make something easier to do, people do more of it,” wrote Thompson. “‘Print-on-demand’ publishing is about to do the same thing to books. It’ll keep them alive—by allowing them to be much weirder.


”By ‘weirder’ Thompson means more individualized and diverse. And he was correct. Bowker has reported increases in the numbers of book titles published overall for years, despite decreases in titles published by traditional publishers. The bibliographic information clearinghouse reported the growth has been ”driven almost exclusively by a strong self-publishing market.”...

Jeff Domansky's insight:

Maybe ebooks aren't killing publishing after all? Weird huh? 

Deanna Dahlsad's curator insight, August 10, 2013 1:57 AM

Weird is beautiful. ...Profitability, well... Perhaps the beautiful worry less about such things.

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March 16, 2013 11:04 AM
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8 Must-Have Traits of Tomorrow's Journalist

8 Must-Have Traits of Tomorrow's Journalist | Public Relations & Social Marketing Insight | Scoop.it

As the news industry looks to reconstruct its suffering business model, the journalists of today must reconstruct their skill sets for the growing world of online media. Because of cutbacks at many news organizations, the jobs available are highly competitive. News companies are seeking journalists who are jacks of all trades, yet still masters of one (or more).

 

2010 will likely be a time of transition as today's journalists catch up to learn the multimedia, programming, social media, and business skills they'll need to tell their stories online. These new skills are especially relevant to startups that are looking to hire multi-skilled and social media-savvy journalists. Below we've gathered some skills that are quickly becoming basic requirements for the journalist of tomorrow. These skills are presented in no particular order....

Jeff Domansky's insight:

What's ahead for journalism? Change.

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December 15, 2012 10:24 PM
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This Is What Newsweek's Digital Future Will Look Like | AdWeek

This Is What Newsweek's Digital Future Will Look Like | AdWeek | Public Relations & Social Marketing Insight | Scoop.it
NewsBeast Labs team creating, teaching digital journalism.

"Journalism across the board is moving away from the 'ta-da!' moment of publishing," Keller said. Social media editor Brian Ries added, "it's a result of the nerds taking over in a way. Print and magazines are very closed by nature and developers are coming in from an open sourced world where everything that you learn is shared," he said, noting that one of NewsBeast Labs' primary efforts is to help educate the newsroom.

"Sharing and educating is an obvious thing if you come from a software background," lead developer Andrew Sprouse noted. "The reason digital journalism has some of these beautiful user interfaces is because you are standing on the shoulders of programming giants before you. And everyone here in our newsroom is intelligent and capable of learning this stuff to some degree," he said....
Jeff Domansky's insight:

New and different (digital) life at Newsweek...

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