If something were happening at a physical location, and that something was important to your organization, how would you go about monitoring the social conversation and content coming from that event? Learn how to use location-based social media monitoring, and why it's so important.
Geo-location monitoring could be helpful for a wide range of uses including journalism, crisis management, emergency measures, and more. Ignore the self-promotion of the post. A valuable supplement to keyword monitoring and worth exploring despite expense..