Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Rescooped by Jeff Domansky from Tools for Teachers & Learners
December 11, 2016 11:50 AM
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Open Broadcaster Software | Home

Open Broadcaster Software | Home | Public Relations & Social Marketing Insight | Scoop.it
Open Broadcaster Software is free and open source software for recording and live streaming. Stream to Twitch, YouTube and many other providers or record your own videos with high quality H264 / AAC encoding.

Via Nik Peachey
Jeff Domansky's insight:

Very useful, free and marketers may like Open Broadcaster too.

Nik Peachey's curator insight, December 9, 2016 1:08 AM

A great free way to capture and broadcast your screen.

António Leça Domingues's curator insight, December 10, 2016 4:12 AM
Programa/aplicação para gravação de video e transmissão online.
Jeff Domansky's curator insight, December 11, 2016 11:56 AM

Very useful, free and marketers may like Open Broadcaster too.

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October 18, 2015 1:42 AM
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Giant List of Free Influencer Marketing & PR Tools

Giant List of Free Influencer Marketing & PR Tools | Public Relations & Social Marketing Insight | Scoop.it

As the digital marketing & SEO industry changes and evolves, so must the tools & techniques in our arsenal. How we form SEO strategies in particular, are radically different from how they took shape in 2010 and will likely be radically different in 2020! Growing disciplines like PR and influencer marketing have become absolutely critical to SEO success in 2015 and beyond. If we want to continue to drive marketing results, digital marketers need to fully embrace these fields and approach link building and outreach with a different mindset, skillset and toolset.


Seer compiled a list of over 40 influencer marketing tools, all of which can be yours for FREE....

Jeff Domansky's insight:

Excellent list contains 30+ free tools to improve your influencer marketing and freshen up with PR toolbox for more effective outreach.

Jeff Domansky's curator insight, October 18, 2015 3:37 AM

Excellent list contains 30+ free tools to improve your influencer marketing and freshen up with PR toolbox for more effective outreach.

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February 25, 2015 11:46 PM
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The 10 Best New Free Tools for Startups & Small Business

The 10 Best New Free Tools for Startups & Small Business | Public Relations & Social Marketing Insight | Scoop.it
The best things in life are freemium.

Whether you’re a start-up or small business looking to keep costs down, free online tools and services are always useful.


Here’s the 10 best new free tools for start-ups and small business I’ve recently come across....

Jeff Domansky's insight:

Duncan Robertson shares 10 great social marketing tools including several new ones..

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April 2, 2014 2:49 PM
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Remove Image Backgrounds Instantly Online -| Clipping Magic

Remove Image Backgrounds Instantly Online -| Clipping Magic | Public Relations & Social Marketing Insight | Scoop.it

Clipping Magic: Online image mask generator lets you instantly create masks, cutouts, and clipping paths online.


Jeff Domansky's insight:

Of course not as good as commercial tools but a serviceable tool for quick and dirty photo masks or cutouts. Thanks to @IanCleary for sharing.

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September 20, 2013 2:28 AM
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What Is Pressgram and Why Every WordPress Blogger Should Use It

What Is Pressgram and Why Every WordPress Blogger Should Use It | Public Relations & Social Marketing Insight | Scoop.it

If you are a WordPress blogger or have a WordPress powered website, Pressgram is the newest tool you need to add to your toolbox. Why? In a few words, content ownership, more content creation, and more page views! For some of you, that’s enough and you’ll probably just want to jump over and download Pressgram right now.


Keep reading though.Pressgram is a photo publishing iOS app with a focus on content ownership and WordPress. It allows you to take and/or add stylized filters to your photos and then publish them directly to your WordPress powered blog (.com or self-hosted). So essentially, it’s Instagram without the whole “we own your content and can do whatever we want with it” thing. You own the content and it’s published on your web property. You keep the rights, and you get the page views....

Jeff Domansky's insight:

Cool new blogging tool Pressgram lets you showcase your visuals and keep the traffic on your own site.

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July 7, 2013 9:14 PM
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Create Video Quizzes With Blubbr |Free Technology for Teachers: Best of 2013 So Far...

Create Video Quizzes With Blubbr |Free Technology for Teachers: Best of 2013 So Far... | Public Relations & Social Marketing Insight | Scoop.it

Blubbr is a neat quiz creation service that you can use to create video-based quizzes. Using Blubbr you can create interactive quizzes that are based on YouTube clips. Your quizzes can be about anything of your choosing. The structure of the quizzes has a viewer watch a short clip then answer a multiple choice question about the clip. Viewers know right away if they chose the correct answer or not.

To create a quiz on Blubbr start by entering a topic for your quiz. After entering your topic enter a search for a video about that topic. Blubbr will generate a list of videos that you can select from to use in your quiz. When you find a video that works for you, trim the clip to a length that you like then write out your question and answer choices. Repeat the process for as many video clips as you like. Click here to try a short Blubbr quiz about the human heart....

Jeff Domansky's curator insight, July 7, 2013 9:11 PM

Though highlighted for education, Blubbr could be useful for training and engagement.

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May 29, 2013 11:36 AM
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Keeeb, The Free Next Generation Knowledge Management System for Everyone - noupe

Keeeb, The Free Next Generation Knowledge Management System for Everyone - noupe | Public Relations & Social Marketing Insight | Scoop.it

Bookmarking services are a dime a dozen. So, I wasn't too keen on checking out yet another iteration by the name of Keeeb. But, and I honestly mean it, I'm glad I did....

 

textKeeeb takes the fun aspect from Pinterest, being able to clip photos, videos and – what Pinterest is not able to do – text snippets and presenting the content in the grid-based Pinterest-style layout. Other than Pinterest, Keeeb allows for remixing the content from different sources. You can integrate text, photo and video from different sources into one keeebie. This resembles the So.cl approach, should anybody ever have come across this social network from Redmond…

 

...The difference to Keeeb is, that in Keeeb you do not save whole pages (articles whatever), but you concentrate on only the relevant snippets. Keeeb founder Konrad Gulla says, that the approach of Pocket or Instapaper and other read-it-later services does not solve the problems, information overload imposes on us. Instead, the pile of unread items stacks up and gets higher by the hour, a wrong track. With Keeeb you only save the relevant passages from articles, which – if you really do – surely adds value to your research....

Jeff Domansky's insight:

Cool tool that is worth exploring.

Marc Thomalla's comment, May 29, 2013 2:09 PM
Thx - if u have any questions feel free to contact me!
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May 5, 2013 1:52 AM
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Barley Aims To Be The Absolute Simplest Way To Create And Edit Websites | TechCrunch

Barley Aims To Be The Absolute Simplest Way To Create And Edit Websites | TechCrunch | Public Relations & Social Marketing Insight | Scoop.it

Sometimes the simplest product demos can be effective. Take a new web editor called Barley. To show off the product, co-founder Colin Devroe opened me a regular old web page, then changed the wording of the page with just a few keystrokes. A small editing menu opened as he typed, but didn’t have to access an admin dashboard, open a separate editor, edit any HTML, or anything like that. To be clear, there was more to the demo — but that was the heart of it. The point is to offer a web page editor with absolutely no learning curve....

Jeff Domansky's insight:

Looks interesting. Great design. Will be reviewing it this week including value for features. .

wanderingsalsero's curator insight, May 5, 2013 1:21 PM

Sure, looks nice.  But not for $18 a month.

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May 1, 2013 2:57 AM
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Track180 Wants to Bring You News You Haven't Already Seen

Track180 Wants to Bring You News You Haven't Already Seen | Public Relations & Social Marketing Insight | Scoop.it

A new news app for the iPad is offering an in-depth look at some overlooked topics in a visually rich formula....

 

Curating content to feed the hearty appetites of the news-obsessed is a tall order. Readers demand high quality stories that both inform and entertain. Now, a new news app for the iPad is offering an in-depth look at some overlooked topics in a visually rich formula. It's called Track180, it debuts on the iTunes store today, and it may just be a hit with both consumers and third party publishers. Instead of repurposing the news like Circa or Flipboard,

 

Track180 sends users directly to the site that sources the content, which doesn't rob sites of one of the most valuable commodity of the era: Pageviews. The interface of the app is an in-depth topic exploration with curated content from a team of journalists experienced and trained to contextualize crucial stories. So users get rich multimedia content, multiple sources and perspectives, and a "ripple effect" tool that lets readers explore a given story's impact across topics and social channels....

Jeff Domansky's insight:

A news app worth exploring based on others' early experience.

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April 11, 2013 8:36 AM
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4 Powerful Google Tools For Online Marketing | SmallBizTrends

4 Powerful Google Tools For Online Marketing | SmallBizTrends | Public Relations & Social Marketing Insight | Scoop.it

Google has hundreds of apps, but there are some that can have a serious impact on your online marketing initiatives that seem to be flying under the radar....

 

... Sure, Google has hundreds of apps, but there are some that can have a serious impact on your online marketing initiatives that seem to be flying under the radar. Additionally, Google’s products typically have “freemium” models, which offer the invaluable opportunity to experiment with a variety of different techniques and hone in on what serves your brand most. We’re all for testing out the latest and greatest from the world’s most powerful Internet giant.

 

If you haven’t already, I encourage you to give a few of these seemingly under-appreciated products a spin....

Jeff Domansky's insight:

Really liked this post and its reminder of several great tools! 

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April 1, 2013 6:26 PM
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7 LIST BLOG: 7 High Tech Gadgets to Soon Invade in the Market

7 LIST BLOG: 7 High Tech Gadgets to Soon Invade in the Market | Public Relations & Social Marketing Insight | Scoop.it
High Tech Gadgets to Soon Invade in the Market

Via Tamás Turcsán, Brian Yanish - MarketingHits.com
Jeff Domansky's comment, April 1, 2013 6:25 PM
Lots of cool tools. Thanks for sharing.
Magwear Sanchez's curator insight, January 15, 2018 5:18 AM
Share your insight
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March 25, 2013 2:03 AM
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Publishers Are in Love With This New Photo Platform | AdWeek

Publishers Are in Love With This New Photo Platform | AdWeek | Public Relations & Social Marketing Insight | Scoop.it

In a world where half of Facebook posts are now images, Web editors swoon over responsive design and brands place photos in tweets, it’s clear the Internet has become a more visual place. Now, one company is looking to exploit the love of pictures with a product that both editors and advertisers can use to make digital images more interactive, engaging and, perhaps most importantly, super shareable.

 

"If you communicate through an image, people engage with it—we know that because of Facebook," said Neil Vineberg, CMO of the two-year-old startup ThingLink. "And if you put content inside an image, the engagements go crazy." Vineberg observed that images embedded with videos, annotations or links see clickthrough rates of as much as 50 percent.

 

Forbes recently started using ThingLink to enhance its storytelling on the Web, turning a pictorial of the Forbes 400 into an interactive infographic complete with videos, story links and data. Want to know more about Oprah or Warren Buffet? Just hover over a button embedded in the picture, then click. Some 100,000 other publishers have signed on....

Jeff Domansky's insight:

ThingLink looks very promising for enhanced communication in every sector from PR, marketing and content marketing to education. 

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March 28, 2016 10:34 AM
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New video interview app Qanda wants your questions AND your answers (Online Journalism Blog)

New video interview app Qanda wants your questions AND your answers (Online Journalism Blog) | Public Relations & Social Marketing Insight | Scoop.it

The openness of social networks like Twitter or the ability to find an expert on LinkedIn, might make you think that this is territory already covered. But how much do we really openly share our own ideas?


Unless you are hanging around New York and run into a photographer called Brandon (Humans Of New York), you are unlikely to be asked the questions that get you talking about your own ideas and knowledge in depth.


Can Qanda be the app to get people asking those questions?


The use of mobile video in responses aligns with the rising trend in young people watching and sharing content from mobile devices.It’s also well established in journalism circles as one of the best approaches in interviews to get real, meaningful responses....

Jeff Domansky's insight:

New video interview app Qanda wants your questions AND your answers. A post from the blog Online Journalism Blog worth reading.

Jeff Domansky's curator insight, March 28, 2016 11:00 AM

New video interview app Qanda wants your questions AND your answers. A post from the blog Online Journalism Blog worth reading.

Aaron Tuel's curator insight, March 28, 2016 1:49 PM

New video interview app Qanda wants your questions AND your answers. A post from the blog Online Journalism Blog worth reading.

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October 4, 2015 1:42 AM
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Best Tools for Market Research - Business.com

Best Tools for Market Research - Business.com | Public Relations & Social Marketing Insight | Scoop.it

In today's world, market research is essential to you and your brand’s long-term success. From product planning to customer service needs, assessing what's happening outside of your four walls is essential for your roadmap.


Because the market is in a constant state of change, knowing what makes your customers tick is key to keeping you ahead of your competitors. Market research is the best way to do this.Entrepreneurs from YEC were asked what tools they liked most for conducting market research. Here's what they said....

Jeff Domansky's insight:

13 useful research tools to consider.

Marco Favero's curator insight, October 4, 2015 8:42 AM

aggiungere la vostra comprensione ...

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August 23, 2014 8:20 PM
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12 social media tools for journalists

12 social media tools for journalists | Public Relations & Social Marketing Insight | Scoop.it

As social media has become an essential part of journalism, tools for searching, monitoring and curating content from around the web are increasingly part of a journalist’s day-to-day toolbox – both for newsgathering and engaging users.


At the next news:rewired conference on 23 July Sarah Marshall, social media editor EMEA at The Wall Street Journal, and Richard Moynihan, social media editor at The Telegraph, will lead a session on tools, tips and techniques for journalists using social media.


In the meantime, here are 12 social media tools that journalists can try...

Jeff Domansky's insight:

Marketing, PR and content pros will find many of these tools essential. Recommended reading. 9/10

No comment yet.
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January 18, 2014 1:34 AM
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5 Tools Everyone In Social Media Should Be Using | Social Media Today

5 Tools Everyone In Social Media Should Be Using | Social Media Today | Public Relations & Social Marketing Insight | Scoop.it

There are literally thousands of social media tools that are worth investigating these days; however, these five are all essentials that you must have in your locker ready to use when you need them.


Social media is becoming more and more of a data game in 2014.  Those in the know can optimize and dominate those who aren't running their campaigns in a data-led way.  Combine this with the ever increasing usage of social, the fragmentation of audience by platform, and the trend towards paid reach on some platforms and many social media managers will be at a loss as to how to manage their social presence in a sensible way.  Fear not though, we've put together a handy guide on 5 of the tools that everyone in social media should be using to help you survive and thrive in an ever-expanding marketplace!...

Jeff Domansky's insight:

5 great additions to your social media toolbox.

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September 10, 2013 9:38 PM
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A Valuable Tool for Web Browsing

A Valuable Tool for Web Browsing | Public Relations & Social Marketing Insight | Scoop.it
Curiyo lets online readers learn more about a word or phrase in a story without ever leaving the Web page. It's a valuable and easy-to-use addition to Web browsing, Walt Mossberg says.
Jeff Domansky's insight:

Cool new browser/tool for faster context in your news reading.

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July 1, 2013 1:03 AM
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Cool tool: Leap Motion Controller

Cool tool: Leap Motion Controller | Public Relations & Social Marketing Insight | Scoop.it

With a wave of a hand or lift of a finger, you’re about to change the way you use your computer. The Leap Motion Controller senses how you move your hands, the way you move them naturally. So you can point, wave, reach, and grab. Even pick something up and put it down. Just like in real life. It’s an amazing device for the things you do every day and for things you never thought you could do. Just $79.99.

Jeff Domansky's insight:

This looks absolutely cool!

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May 6, 2013 1:40 AM
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The Journalist's Toolbox: Mobile Journalism Archives

This is a collection of mobile resources from Mike Reilley and the Poynter Institute's Regina McCombs, Dave Stanton and Damon Kiesow, as well as many others. A list of mobile reporting tools appears at the end of this page. Most apps are tailored to the iPhone but have versions available for many other smart phones, too....

Jeff Domansky's insight:

Excellent resources for PR and marketing too...

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May 1, 2013 3:05 AM
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10 digital tools journalists can use to improve their reporting, storytelling | Poynter.

Digital tools help produce quality content online, but it can be tough figuring out where to start. Here are 10 online tools that can help improve journalists’ reporting and storytelling, and engage readers in multimedia... Will work for PR, marketing and content marketing too..

Jeff Domansky's insight:

Cool tools that work for PR and marketing too.

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April 16, 2013 3:13 AM
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Wavii - News Feed Creator - Teach Amazing!

Wavii - News Feed Creator - Teach Amazing! | Public Relations & Social Marketing Insight | Scoop.it
Wavii - News Feed Creator - Cool Tool... Wavii is a news feed receiving tool. The application uses a feed similar to a Facebook’s friends feed to help you track relevant news stories related to the topics you choose to follow. After connecting to Wavii through your Facebook account, you choose the topics you want to follow. Topics are generated randomly and through the interests you have identified on your Facebook profile. Once you have identified the topics you want to follow, feeds are generated, with a separate page for each topic. You can then browse the feed and choose whether to like or dislike the items you see, click on individual items to read more and start conversations about items....
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April 5, 2013 2:21 AM
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Social Media Tools in Beta - Q2 2013 | Ian Cleary

Social Media Tools in Beta - Q2 2013 |  Ian Cleary | Public Relations & Social Marketing Insight | Scoop.it

A selection of Social Media Tools that are currently in beta that will be coming your way soon. Have a read and sign up for their beta programme! Do you want to know about the latest social media tools that are in beta but haven’t hit the streets yet? Every week we are contacted by passionate entrepreneurs all around world that have social media tools that they want to get the word out about. So each quarter we do a report on tools that look promising that are in beta. So here’s some interesting ones worth taking a look at. Note: They are still at beta stage so too early to do a full review but at least you’ll get a taste for what’s coming!...

Jeff Domansky's insight:

When it comes to cool new tools, who's on first?

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March 26, 2013 1:05 AM
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Make Old Speakers Bluetooth-Enabled With This Little Gadget

Make Old Speakers Bluetooth-Enabled With This Little Gadget | Public Relations & Social Marketing Insight | Scoop.it

Instead of breaking the bank for new Bluetooth speakers, "The Vamp" device adds portable power and Bluetooth connectivity to any old speaker you might have. If you have an old speaker collecting dust in the garage or shoved in the back of the closet, there's now a clever way to make it useful again. The London-based Paul Cocksedge Studio is raising funds on Kickstarter to further develop "The Vamp," a cube-like device that attaches to any speaker and adds Bluetooth capability. Instead of buying new Bluetooth speakers, The Vamp sort of makes the retro relevant again, as demonstrated in the video above.... 

Jeff Domansky's insight:

Not stereo, but how cool is this tool?

Chad Tenpenny's curator insight, July 22, 2018 1:25 PM
Finally! Options are appearing that permit me to attach my old JBL Northridge E80 speakers (which sound amazing) to my BT network! Now I just need an updated receiver...
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March 30, 2012 6:33 PM
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The iPhone Boom Mic

The iPhone Boom Mic | Public Relations & Social Marketing Insight | Scoop.it
You've been working really hard at that goal of becoming a YouTube sensation. But every time you show your hilarious video to friends, they ask, "wait, what'd you say?

 

Here to save your punch line from the crackling background noise of iPhone videos, The iPhone Boom Mic!


It's a small microphone that gives your iPhone videos big, professional style sound. Think, your subject amplified and background noise dulled....

 

[Gadget lovers take note - JD]

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