Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Scooped by Jeff Domansky
October 9, 2015 11:53 PM
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LinkedIn Is Making All LinkedIn Groups Private Starting Oct. 14

LinkedIn Is Making All LinkedIn Groups Private Starting Oct. 14 | Public Relations & Social Marketing Insight | Scoop.it

On Oct. 14, the company will start unveiling those updates, rolling out revamped Groups on the desktop and a standalone iOS app. (An Android app is also in the works.) The app will offer push notifications for Group conversations.

The changes, reported first by Venture Beat, are aimed at improving the quality of conversation within a feature that many complain is often filled with spam and self-promotion. LinkedIn says the changes were made after studying internal data and soliciting feedback from thousands of users. The general sentiment: Make Group controls simpler and tighten the reins on membership.

The biggest change — the one that LinkedIn believes will make a qualitative difference — is that all Groups are being made private; only Group members will be able to see the contents of conversations, and only members will be allowed to contribute. LinkedIn also won’t allow search engines to crawl the discussions, another key, it believes, to providing a trusted private space for people to communicate....

Jeff Domansky's insight:

Important changes for LinkedIn group managers. Take note.

Marco Favero's curator insight, October 10, 2015 8:49 AM

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Scooped by Jeff Domansky
October 9, 2015 12:45 AM
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5 Tried and Tested Lessons on Growing a LinkedIn Group

5 Tried and Tested Lessons on Growing a LinkedIn Group | Public Relations & Social Marketing Insight | Scoop.it

When it comes to growing a business using LinkedIn, many have had success with creating their own LinkedIn groups.


Yet as with nearly everything on the internet, rarely does the saying ‘build it and they will come’ apply to LinkedIn groups.


The reality, is that you need to know how to set up and market your LinkedIn group, if you want it to thrive. In this article, we’re going to take a look at how you can do just that....

Jeff Domansky's insight:

Sound advice from Neil Patel on building effective LinkedIn groups for business growth.

Marco Favero's curator insight, October 9, 2015 3:12 AM

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